Webinar Recap: How to Customize Your Messaging for the 7 Unique Buyer Types


So you’ve made a connection at the organization and they are extremely interested in what you have to offer. You spend the time going through all the hoops and questions, take the deal all the way to the finish line and then it gets vetoed. Today there at least five to seven people involved in the decision-making process. So how do you best prepare yourself to talk to the Decision Committee?

Jason Hubbard, VP of Growth at SalesIntel and Bruce Lewolt, co-founder of Joy.ai, will be diving into this in our upcoming webinar. Join us and learn how to target your messaging for the seven unique buyer types you’ll encounter when closing deals.

Meet the Presenters

Bruce Lewolt

Bruce Lewolt


Bruce is a proven sales leader and inventor with a track record of creating innovative products that leverage research and cutting-edge technology with over 20 years of experience. He developed the first AI system capable of accurately determining personality from social media and online data points. Bruce also designed the certified inside sales professional training and certification system for the American Association of inside sales professionals and the world’s first all-purpose digital tutor that combines artificial intelligence with mastery learning. Bruce was awarded training software designer of the year award from the national tutors Association.

Joy AI is the world’s first emotionally intelligent AI as a service platform that leverages industry, company and personal analytics. Companies use JOYai to build marketing and selling strategies at the individual level instead of the one-size-fits-all industry or company level. The result is a three-fold increase in top of funnel leads, increased close rates and a decrease in the cost of sales.


Jason Hubbard


Jason has literally grown-up in startups, including helping to grow three top 100 Inc. Fastest Growing Private Companies. Most recently, Cirrus Insight was number 41. He now serves as the VP of Growth for SalesIntel.io. SalesIntel is the most comprehensive contact and company data provider that helps you target your ideal prospects and accelerate revenue growth.

SalesIntel is the top provider of accurate and affordable sales and marketing contact data. 4 Million contacts and the highest number of direct-dial numbers in the industry, SalesIntel is your resource for contact data. SalesIntel’s new method is to have every direct dial number and email tested and re-verified every 90 days. Our combination of automation and researchers allows us to reach 95% data accuracy for all our published contact data while continuing to scale up our number of contacts. With the most comprehensive contact & company data and our excellent customer service, SalesIntel is your partner in growth!