The challenge: 98% of your website traffic remains hidden
With 2-5% of of visitors converting through forms or direct outreach, the vast majority of your website traffic stays completely anonymous. These aren’t casual browsers, they’re potential buyers actively researching solutions, evaluating options, and moving through their buying journey. Without identifying who they are, your team is missing critical buying signals every day.
- Lost pipeline opportunities: High-intent accounts visit multiple times, consume your content, and disappear, often into a competitor’s pipeline, because you never knew they were there.
- Wasted marketing spend: You’re driving traffic but can’t measure true account engagement, attribute visits to pipeline, or see which accounts are actually showing interest.
- Incomplete sales intelligence: Your reps reach out to cold prospects while warm accounts that have already visited your pricing page or case studies remain unknown and unengaged.
- A massive gap between the intent signals your prospects are showing and your team’s ability to act on them, leaving revenue on the table.
Convert hidden traffic into leads with VisitorIntel
Target the visitors that matter most.
Not all visitors are potential buyers. VisitorIntel cuts through the noise by matching site traffic against your Ideal Customer Profile, identifying which companies fit your target criteria.
We go beyond identification by layering in behavioral signals: Which pages are they viewing? How often are they returning? How deep into your content are they going?
Focus your energy on accounts showing real buying intent, not every visitor that lands on your homepage.
Custom agents deliver website visitation data directly to your GTM stack.
Data in a dashboard doesn’t drive pipeline. Action does.
VisitorIntel agents automatically push qualified account intelligence directly into your CRM, marketing automation platform and outreach platforms to enable your team to engage with in-market accounts.
Define your triggers: Alert BDRs when target accounts visit for the first time. Flag high-intent accounts visiting multiple key pages to your Marketing team. Notify AEs when in-pipeline opportunities are actively researching.
Real-time intelligence flows to the right people, when they need it.
Retarget website visitors and enhance your outreach.
Once VisitorIntel reveals which companies are visiting your site, take action across multiple channels:
Retarget with precision: Launch ABM or display campaigns targeting actual site visitors, not random lookalikes.
Personalize outreach: Arm your sales team with context about which pages prospects viewed and when.
Expand to the buying committee: Engage the full buying center at accounts showing interest, not just the initial visitor.
Transform passive website traffic into active, multi-channel engagement.
Lead with the accounts that matter
- Identify your top leads by matching site visitors to your ICP.
- Leverage buying signals and viewed pages to accelerate pipeline generation.
Find your hidden visitors
- Utilize hidden website visitation signals to gauge deal health for your in-pipeline opportunities.
- Reveal unengaged accounts to increase your pipeline velocity.

We struggled with buy-in from sales reps on the previous platform due to mistrust in data quality and a lack of coaching. SalesIntel has solved those, and so much more, already. We now have way more relevant contact information for reps to use.”
From anonymous visitors to targeted ABM
- Execute full-scale ABM retargeting, reaching the whole buying center for accounts visiting your website
- Amplify your message by focusing on the account, not just the visitor



