SalesIntel Announces AdsIntel for Smarter Marketing and Strong Pipeline

Build, deploy, and scale targeted ABM campaigns with quality intent, account and buying committee contact data

ARLINGTON, VA (January 27, 2024) — SalesIntel is excited to announce the launch of AdsIntel – the only ad tech solution built specifically for B2B marketers, designed to target in-market accounts and their buying committees based on real-time intent.

AdsIntel empowers marketers to drive the right accounts and decision makers to their corporate website, maximizing the effectiveness of advertising budgets to deliver a strong pipeline of ready to buy target accounts. This powerful module ultimately scales account-based marketing (ABM) campaigns, enabling marketers to warm up their target accounts, build strong pipelines, and reduce cost of acquisition of new customers.

Why AdsIntel Stands Out:

• Advanced Targeting Capabilities: Utilize comprehensive audience targeting features, including location-based targeting, contextual engine, app and site targeting, and predictive analysis. AdsIntel enables precise targeting, ensuring your ads reach the right audience at the right time.
• Cross-Channel Advertising Integration: Seamlessly build, launch, track, attribute, monitor, and optimize your ad campaigns across leading channels including Linkedin, FB, Instagram, Google and Bing Search, Google PMAX, Banner (Display), CTV/OTT & Video. AdsIntel ensures a unified approach to your advertising efforts, enabling a consistent message delivery across all touchpoints.
• AI-Powered Automation & Optimization: proprietary AI engine, for 24/7 automatic budget optimization and dynamic strategy adjustments in real-time. This feature maximizes campaign efficiency by boosting ad groups performance and improving overall campaign results.
• Generative AI for Ad Creation: Create diverse ad variations across channels with ease using the built-in AI engine. This tool generates ad content in less than a minute, significantly reducing the time and effort required for manual ad creation.
• Reduce Cost of Customer Acquisition: Warm up target accounts using display ads across social and the web to cost effectively build pipeline and ultimately reduce cost of customer acquisition. 

With AdsIntel, your advertising efforts are not just aligned with your sales objectives but are also dynamically adjusted based on real-time data and performance insights. The platform’s comprehensive features enable you to drive engagement, enhance your pipeline, and demonstrate the tangible impact of your digital campaigns on business outcomes.

By leveraging AdsIntel, B2B marketers can achieve a deeper connection with their target accounts, delivering personalized and timely messages that resonate with where accounts are in their buying journey — ultimately converting interest into action.

“We built AdsIntel to empower companies of all sizes. SMBs can easily leverage our affordable digital advertisement module to consolidate all their digital advertising across display, PPC, and social,” continues Manoj Ramnani. “For large enterprises, AdsIntel offers a full, affordable ABM suite with intent data, website visitor insights, intelligent form fill, and retargeting solutions. With AdsIntel, you can launch campaigns in just hours.”

With the introduction of AdsIntel, GTM teams can now access an integrated end-to-end pipeline generation platform. 

“With the advancement in AI technology, marketers can move on ABM so much faster,” said Sangram Vajre, Founder of Terminus, CEO of GTM Partners. “In 2014, it took days if not weeks to set up account data, design the ads, set up the campaign, and then figure out how to measure it. With technology like AdsIntel, none of that is needed. This feature skyrockets the ability for marketers and revenue teams to launch campaigns and see results in hours. That’s an incredible difference from what marketers were doing 10 years ago.”

About SalesIntel 

SalesIntel is a pipeline platform that helps marketing, sales, and revenue operations teams deliver up to a 5x improvement in pipeline efficiency by:

• Identifying your ideal customers (ICP) from among 30 million accounts profiled by +340 million unique technology install data points. 
• Surfacing accounts that are actively in-market for your product or service by using best-in-breed intent, company news, and web-visitor data. 
• Providing verified contact information for decision makers from our database of 200M+ contacts with emails and mobile phone numbers
• Acting as an extension of your team to fill any contact or account data gaps by leveraging our 2,000+ person research team
• All while providing unlimited credit pricing supported by world-class customer service

Our customers are savvy revenue teams from industry-leading companies – like HPE, CapitalOne, ServiceTitan, ProGlove, Cvent, Alleyoop, and Veranex – who understand that improving pipeline efficiency in today’s challenging economy is key to revenue growth.