A recent poll found that 83% of marketers plan to incorporate virtual events into their ongoing event strategy. Increased adoption and budget around virtual events means a heightened focus on an event’s success.
Successful virtual events are more than great registration and attendance numbers, they are revenue generators. Producing a virtual event that sources pipeline is no small task. It takes thoughtful planning, a clear understanding of your target audience, and internal participation to host an event that moves the needle.
In this conversation, Banzai’s Director of Marketing Corrine Stratton shares how to:
- Properly identify your virtual event audience
- Produce events for different stages of your buyer’s journey
- Get organizational alignment
- Get the most out of on-demand and no-show registrations
Watch the Recap!
Meet the Presenters
Corrine Stratton
Banzai
Corrine Stratton is the Director of Marketing at Banzai. She has a decade of experience in event management and content development for leading technology companies. Corrine graduated from Gonzaga University (Go Zags!) and lives in the PNW with her husband Zach and their dog Lonnie.
Jason Hubbard
SalesIntel
Jason has literally grown-up in startups, including helping to grow three top 100 Inc. Fastest Growing Private Companies. Most recently, Cirrus Insight was number 41. He now serves as the VP of Partnerships and Alliances for SalesIntel.io. SalesIntel is the most comprehensive contact and company data provider that helps you target your ideal prospects and accelerate revenue growth.
SalesIntel is the top provider of accurate and affordable sales and marketing contact data. With 95% accurate, human-verified contacts, 70+ Million machine processed data, and the most direct-dial contacts in the industry, SalesIntel is your resource for contact data. SalesIntel’s new method is to have every direct dial number and email tested and re-verified every 90 days. Our combination of automation and researchers allows us to reach 95% data accuracy for all our published contact data while continuing to scale up our number of contacts. With the most comprehensive contact & company data and our excellent customer service, SalesIntel is your partner in growth!