Human Verification
Comprehensive Support
Real Mobile Numbers
Research on Demand
Guided Transitions
Contact Data
Intent Data
Company Technographics
Company Firmographics
Women are shaping the future of B2B SaaS, driving innovation, and fostering growth with empathy and expertise. At SalesIntel, we believe their impact deserves recognition year-round. That’s why we’ve updated our Top 100 Female B2B SaaS Pipeline Pioneers list for 2024—crowdsourced from over 100 B2B leaders in our space.
From sales and marketing to customer success and partnerships, these women are not just breaking barriers—they’re redefining success in every corner of SaaS. This list celebrates the resilience, innovation, and leadership they bring to our industry.
To the remarkable women featured: thank you for leading with authenticity and vision. You inspire us all to push boundaries and build a more inclusive future for B2B SaaS.
Let’s keep celebrating and empowering the women who are paving the way!
Meet the 300 Women in B2B SaaS
A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | V | Y |
A
Aartii Sabhaney
Head of Enterprise Comms, Asia Pacific and Japan at Dell Technologies
Expertise: Communications, B2B Marketing
About: Aartii Sabhaney’s career spans journalism, academia and industry. She has developed narratives for prominent organisations across sectors and countries. Her journey in technology as a journalist and within the industry for close to a decade has given her significant insights into the interplay of innovation, culture and society.
An advocate for a gender-equitable tech industry, Aartii authored a research paper on the underrepresentation of women in AI and engineering in 2019. In 2023, she was honoured as one of B2B Marketing’s ten most influential women for championing gender equality. The same year, she was also featured among Asia’s most inspirational women in leadership by House of Rose Professional’s Break the Ceiling, Touch the Sky. Most recently, in 2024, she was announced as a global woman of influence by Global Influencers Publishing, further cementing her status as a thought leader. She has served on the Board Diversity and Appointments Committee for the Singapore Institute of Directors.
Aartii’s personal experiences have fuelled a profound passion for caregiving and sensitised her to a range of issues, particularly the societal impact of technology and the importance of empathy. In 2022, she contributed a chapter on caregiving to #MyVoice–Volume 5, a book comprising 21 essays on women’s issues. Her work highlighted the critical need for caregivers to prioritise self-care amid the caregiving crisis.
From 2001 to 2006, she taught communications to students at Sydenham College of Commerce and Economics in India. Her storytelling expertise has been recognised through invitations to judge the Digital Impact Awards, the IABC Gold Quill Awards and the PRWeek Global Awards.
Aartii’s global experience and cultural diversity, shaped by her time in Indonesia, India, Singapore and now Australia, deeply informs her literary perspective. She holds two master’s degrees, including an executive master’s from INSEAD Asia.
Adrienne Harris
Chief Client Officer at Portage Sales
Expertise: Sales & Customer Success, Business Transformation, and Leadership Development
About: As the Chief Client Officer and Managing Partner at Portage Sales, my passion lies in empowering B2B sales teams across North America to shatter their quotas. What sets us apart is not just our commitment to excellence but our unique approach to sales enablement and training. Specializing in the SaaS, services, and manufacturing sectors, we leverage stackable learning units tailored to foster sustainable skill development and behavioral transformation.
Alexine Mudawar
CEO of Women in Sales
Expertise: Outbound Selling, Pipeline Generation, Sales Coaching & Development, Social Selling
About: My sales career started early in my childhood walking around my neighborhood selling door-to-door. A lot has changed since those early days, but my strategy remains the same— canvas a territory, develop an ideal customer profile, knock on doors, understand my buyer, develop relationships, and close business.
Carrying 10+ years of SaaS sales experience, I am backed by numerous President’s Club awards, quarterly high achievement recognitions, and a consistent track record of surpassing quota. I serve as CEO of Women in Sales with a focus on elevating, empowering, and promoting women within the sales profession.
Alexis Rivera Scott
Managing Partner, Sales, & Partnerships at Verbatim
Expertise: Partnerships, Brand, GTM, Content, Career Development,
About: Alexis is navigating the dynamic world of entrepreneurship, collaborating with founders and executives to build their brands through LinkedIn ghostwriting.
Known for her ability to connect people, Alexis strategically fosters long-term partnerships that create win-win outcomes, ensuring mutual success. With a background in both sales and marketing leadership, she has consistently developed scalable processes and high-performing teams. Her dedication to clear communication and an infectious can-do attitude drives a positive company culture wherever she works.
Over the past four years, Alexis has grown her personal brand on LinkedIn to over 75k followers, generating more than 9.5 million impressions in the last year alone. She actively partners with brands for influencer marketing and content creation, leveraging her extensive network and expertise.
Beyond her marketing work, Alexis is also known as “The Fairy Job Mom,” helping mid-to-senior level professionals present their best selves in the job market. Featured in the Wall Street Journal for her job search networking strategies, she now coaches job seekers and executives on advancing their careers.
Her two business goals are simple: have fun and make money. For Alexis, achieving both means you’re truly winning.
Ali Kaltman
VP, Brand Marketing Lead at JP Morgan Chase & Co
Expertise: Brand, Social Media, Digital Marketing, GTM
About: Ali is currently the VP, Brand Marketing Lead for J.P. Morgan Payments, bringing new brand initiatives to market. As part of the Growth and Creative Strategy team, she comes up with new marketing programs to amplify existing campaigns or product launches, creating culturally-relevant earned media moments for the J.P. Morgan Payments brand. She also manages the relationship with WIRED Magazine on the expansion of their co-created Payments Unbound platform, celebrating the innovations and leaders of the payments industry. Ali started her career as a Global Management Trainee at AB InBev, ultimately holding roles in creative strategy and brand management for innovation products. After her work at InBev, she joined Salesforce to bring a fresh approach to their innovation marketing.
Ali Shepherd
Area Vice President at Salesforce
Expertise: GTM Strategy, Non Profits
Alice Heiman
Founder of Sales Strategies for CEOs with Alice Heiman
Expertise: Sales • Entrepreneurship • Business Networking • Consultative Selling
About: According to Forbes.com “Heiman is a diligent student and teacher of what works. She is among the world’s leading experts on the complex sale.”
Heiman strategizes with CEOs and sales leadership to grow develop sales organizations and increase sales profitably.
Originally, from the widely known Miller Heiman Group, Heiman and her team incorporates the newest research and best practices to provide sales programs that generate immediate and sustainable results.
Alicia Tillman
Chief Marketing Officer at Delta Air Lines
Expertise: Digital Marketing • Marketing Strategy • Leadership • Business Strategy • Strategic Partnerships
About: Alicia is a dynamic C-suite leader with more than 20 years of experience in global marketing, sales, customer success, strategy, operations, and digital transformation in public and private companies, with proven success optimizing marketing’s role in the commercial achievements of businesses, including SAP where she restructured the entire marketing organization and built an ecosystem of partners and cultural influencers to scale the brand. Alicia led SAP to become one of the 20 most valuable brands in the world with its brand value increasing more than $18.5 billion under her leadership. With a unique mix of high-level B2B and B2C marketing and operating executive expertise and board governance, she is an agile innovator with a track record as an inspiring leader who champions her teams, leading brands through incredible periods of marketplace volatility and change, including a global pandemic. As a testament to her success, Alicia is a four-time Forbes Most Influential CMO in the World recipient.
Alicia leads with purpose and enjoys creating teams of top talent from diverse backgrounds and building projects that connect people and the world to make positive social change happen. She believes Delta’s people and its culture are Delta’s greatest assets, and she welcomes opportunities to mentor young talent and share #lessonslearned.
Alicia is a board director for Gates Industrial Corporation, a leader in industrial and commercial manufacturing, and Rainfocus, a leading event marketing technology company. She is also a board trustee and chairperson of the education committee for The Hun School of Princeton. Alicia has a BA in Marketing and Mass Communications from Lycoming College, where she focused on International Marketing, Public Relations, and Advertising. She is also a graduate of the prestigious Chief Marketing Officer program at The Kellogg School of Management. In May 2023, Alicia was awarded an honorary Doctorate Degree from her alma mater Lycoming College for her exemplary contributions to business and society.
Alina Vandenberghe
Co-Founder & CEO of Chili Piper
Expertise: GTM Strategy, Leadership, Culture, Entrepreneurship, Sales
About: Alina Vandenberghe started her first company before high school, selling lipstick and offering her tech skills to fund her own education. Realizing that makeup was a low-margin business, she pursued a master’s degree in computer science.
Alina went on to create groundbreaking mobile products for industry giants such as Thomson Reuters, Bloomberg, and Pearson—some of which were even keynoted on stage by Steve Jobs.
In recent years, she returned to her entrepreneurial roots and founded Chili Piper, a demand conversion platform that helps companies like Spotify, Airbnb, Snapchat, Shopify, and thousands more double their inbound conversion rates. Chili Piper recently completed a financial transaction that brought the company close to a billion-dollar valuation.
On LinkedIn, Alina shares insights from her journey as a woman and mom entrepreneur, aiming to inspire others to discover their inner strengths and achieve success in their professional lives.
Alli Holder
VP of Sales at Kirkpatrick Price
Expertise: Cybersecurity, Leadership and Sales Tactics
About: Seasoned leader with over 15 years of experience in driving revenue growth, leading cross-functional teams, and helping companies scale. Skilled in developing and implementing customer-centric strategies that drive engagement and increase revenue. Proven history of leading teams to deliver exceptional results, reduce churn, and drive growth. Consistent track record of growth and success, both in responsibility and revenue. A servant leader with a strong operational mindset focused on organizational health and growth.
Allyse Slocum
Vice President, Product And Audience Marketing at Trustpilot
Expertise: Digital marketing, B2B, e-commerce, and ad tech.
About: Allyse Slocum is an accomplished marketing professional with over ten years of experience in global digital marketing, B2B, e-commerce, and ad tech. Known for her creative and analytical approach, she consistently delivers profitable results through marketing programs that align product offerings with the specific needs of target audiences, driving increased brand and product awareness while generating sustained demand.
A strategic thinker, Allyse has a proven track record of working cross-functionally across multiple teams, including product, tech, marketing, and third-party organizations. She is highly proficient in market and consumer research, go-to-market strategy, product positioning, demand generation, sales enablement, and thought leadership.
Alwar Pillai
Co-Founder and CEO of Fable
Expertise: Inclusivity, SaaS, Design
About: Alwar is the CEO of Fable, an accessibility platform helping enterprises build inclusive digital products. She is deeply passionate about inclusive product development and building inclusive teams.
Alyona Mysko
CEO/Founder of Fuelfinance
Expertise: Entrepreneurship, Financial Management, Leadership
About: Alyona is a CFO turned entrepreneur dedicated to helping startup founders streamline their finance functions. She believes that traditional financial management practices are outdated in today’s economy and that they often fail to keep pace with modern business needs. Alyona contends that monthly reports are insufficient, and finance should be simplified for founders to achieve strong financial results. Her mission is to make finance more appealing and accessible.
At FuelFinance, Alyona and her team have assisted dozens of Seed and Series-A stage companies with their financial models, pitch decks, and business plans. More importantly, they have helped these companies reduce burn rates, achieve profitability, and accelerate growth by excelling in finance—a passion that drives their work.
Alyona’s goal is to save hundreds of thousands of small and medium-sized businesses from bankruptcy and unlock trillions of dollars in GDP growth through innovative financial solutions.
Amanda Bagley
Account Executive at Sequel.io
Expertise: Owned Media, Content Creation, Marketing, Sales
About: Amanda is a seasoned SaaS sales professional with a background in overarching quota. Most of my experience has been in the startup environment. I now work at Sequel.io where I spend my time helping content teams own their content and events from end-to-end.
Amanda Herbert
Senior Manager, Partnerships and Marketing at The Tasting Alliance
Expertise: Marketing, Partnerships, Social Media, Sales
About: Amanda is a dynamic marketing professional focused on driving value to organizations through partnerships by executing unparalleled integrated marketing campaigns.
Amanda Malko
Chief Revenue Officer at Thinkific
Expertise: B2B Marketing, Revenue, Leadership
About: Amanda is a go-to-market leader who excels at leading cross-functional teams to drive revenue growth and enhance the customer experience. She has extensive experience growing software and marketplace companies with revenues ranging from $30 million to $1 billion, including notable organizations like Mailchimp and G2. Additionally, Amanda played a pivotal role in building Dentsu 360i, recognized as one of the top digital agencies in the world by AdAge and Forbes. She has also served as a key leader in the acquisitions of four companies valued in the billions.
Her greatest strength lies in driving strategic clarity and alignment, enabling companies and their people to reach their full potential.
Amber Bogie
Amanda Natividad
VP Marketing at SparkToro
Expertise: Email Marketing, Social Media, Content Creation, Events
About: Amanda is VP of Marketing for audience research startup, SparkToro. I’m also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Previously, she led marketing for Growth Machine; led marketing for Liftopia; built Fitbit’s B2B content program; led content, and comms for NatureBox.
Amber Bogie
Director, GTM & Account Based Innovation at GoTo
Expertise: Marketing Consulting • Demand Generation • Growth Marketing • Market Research • Marketing Strategy • Performance Marketing • Social Media Marketing • Digital Marketing • Strategic Planning
About: Amber is a passionate marketer dedicated to shaping and redefining the intersection of traditional marketing and today’s progressive, rule-breaking approaches. She continually strives to play a pivotal role in promoting leading technologies while adapting to the ever-changing needs of the market.
Amber’s goal is to learn something new about her job and industry every day, ensuring her continuous growth and innovation in her career. She remains committed to pushing boundaries and asking questions to drive progress.
Amber Rhodes
Expertise: Social Media • Social Media Communications • Content Strategy • Content Marketing • Brand Strategy
Amelia Taylor
Founder of The Revenue Table
Expertise: GTM Strategy, Community-Led Growth, Brand Awareness, Content, Strategic Sales
About: Amelia is a daily challenger of the status quo, driven by a strategic yet rebellious mindset that thrives on action. With a focus on grit, self-awareness, and intentionality, she continuously hones her strengths and seeks to add the most value as she expands her network. Her goal is to master the fundamentals of creating long-term relationships that generate more ROI by bridging the gap between buyer challenges and seller solutions.
Whether she is winning or learning through experience, Amelia is always growing. She believes that growth brings new opportunities, wins, and losses in all forms, but ultimately leads to the fulfillment of becoming the person she aspires to be, both professionally and personally.
Amy Murch
Head of Partnerships at GetAccept
Expertise: B2B Marketing, Partnerships
Amy Volas
Founder & CEO of Avenue Talent Partners
Expertise: Sales & CS Hiring Strategies, Leadership Tips, Sales Training
About: Meet Amy, a seasoned leader dedicated to transforming the startup landscape. With over 25 years of experience in sales, Amy has closed $100 million in revenue and earned a reputation for excellence.
Specializing in executive searches, she recruits Sales and Customer Success leaders, guiding founders to establish effective hiring systems. As a Limited Partner at Stage 2 Capital, they invest in and advise startups.
Rejecting one-dimensional algorithms, Amy advocates for a people-centric approach to hiring. They understand the high stakes of selecting the right leaders and emphasize diversity and excellence.
For Amy, helping high-growth SaaS startups thrive is a calling. Through a structured process, they ensure optimal outcomes and forge lasting relationships. As an executive recruiter, advisor, and mentor, she empowers startups to succeed in a dynamic market.
Ang McManamon
VP of Revenue at Crunchbase
Expertise: SaaS Expert, Effective Communicator, Public Speaker
About: Ang is a tenacious and motivating Sales Leader who excels at envisioning smart, complex solutions and executing them with urgency across all areas of the organization. As a hands-on leader, she has a proven track record of building high-performance sales teams that remain focused and productive through the inevitable ups and downs of growth cycles. Ang is recognized for her ability to create large sales teams that consistently rank among the top in national revenue growth.
Angela Garcia
People Operations Lead at Solvedex
Expertise: Negotiation, Customer Service, Strategic Planning, Teamwork, Talent Acquisition, Employer Branding Strategy, Engagement, Onboarding, HR Ops, HR Policies, Training, Compensation and Benefits
About: Angela is a bilingual Human Resources Lead with demonstrated experience in the technology and finance industries across LATAM, including Colombia, Chile, Peru, Argentina, Mexico, and Brazil. She is skilled in negotiation, customer service, strategic planning, and teamwork. Agela has extensive experience in talent acquisition, employer branding strategy, employee engagement, onboarding, HR operations, HR policies, training, and compensation and benefits. Her diverse expertise enables her to effectively enhance organizational performance and foster a positive work environment.
Angela Snyder
Copywriter, Content Creator, & Personal Brand Strategist
Expertise: Content Creation, Social Media, Branding, Relationship Building, Community & Community Engagement
About: Angela is happiest when building relationships, empowering others, and spending time with her puppy. Having explored 31 countries, she’s always looking forward to her next adventure.
A self-starter with a growth mindset and a can-do attitude, Angela thrives on creativity and taking risks. Her passion for writing, personal branding, and community building naturally led her to a career in marketing. With many roles under her belt, she remains at heart a storyteller and brand evangelist, believing in the power of relationship-driven growth.
Before transitioning into the tech world, Angela spent eight years as an elementary educator, even founding an international school in Europe. Her experiences living and working abroad strengthened her confidence, empathy, and self-awareness.
As a lifelong learner, Angela eagerly embraces new challenges and continues to expand her skill set. Her greatest strengths lie in communication, collaboration, adaptability, and perseverance, and she is dedicated to making a positive impact on the lives of others and leaving the world a better place than she found it.
Angie Henderson Moncada
VP of Communications at Build Change
Expertise: Communications, B2B Marketing
Anita Nielsen
President, Owner at LDK Advisory Services
Expertise: Leadership • Sales • Sales Coaching • Sales Enablement
About: Anita is the founder of LDK Advisory Services, established in 2014 after leaving corporate America. She recognized that many sales methodologies, trainings, and content offered a “one size fits all” approach, which often left revenue leaders and their sales teams set up to fail. Determined to avoid templating her clients, Anita focuses on providing tailored solutions that meet their unique needs.
Understanding that sales professionals face one of the most challenging jobs today, Anita is dedicated to being a staunch advocate for their success. She works tirelessly to remove obstacles from their paths, including those that may be self-imposed, through compassionate coaching.
Anita believes that while immediate change can be achieved by instructing salespeople on what to do, lasting, positive behavior change requires teaching them how to think in ways that unlock their full potential. She emphasizes that successful sales enablement activities must be highly customized and personalized, reflecting the unique culture and dynamics of each sales team.
With this philosophy in mind, Anita is committed to helping sales leaders create high-performing sales organizations that are supported by a strong culture and designed to accelerate growth.
Ann Handley
Chief Content Officer at MarketingProfs
Expertise: Digital Marketing, Content, Branding
About: As the world’s first Chief Content Officer, Ann Handley speaks and writes about how you can rethink the way your business markets.
Cited in Forbes as the most influential woman in Social Media and recognized by ForbesWoman as one of the top 20 women bloggers, Ann is the Chief Content Officer of MarketingProfs, a training company that empowers marketers internationally with the skills they need to drive success at their companies.
Ann is a speaker, author, and member of the LinkedIn Influencer program. She is the author of the Wall Street Journal best-seller on business writing, “Everybody Writes,” and the co-author of the best-selling book on content marketing, “Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business.”
A pioneer in digital marketing, Ann is the co-founder of ClickZ.com, which was one of the first sources of digital marketing news and commentary.
Anna Furmanov
Founder of Furmanov Marketing Consulting
Expertise: Marketing Strategy • Content Strategy • Digital Marketing • Go-to-Market Strategy • Positioning
Anna Gong
CEO and Founder of Perx Technologies
Expertise: Entrepreneurship, innovation, leadership, software
About: Anna is a passionate entrepreneur and the Founder and CEO of Perx Technologies, where she leverages innovative enterprise software to tackle mission-critical business challenges. Under her leadership, Perx is redefining loyalty engagement and behavioral intelligence, serving clients in over 15 markets globally.
Her unconventional journey began in the dynamic environments of Silicon Valley and Asia Pacific, where she led and grew businesses at the forefront of infrastructure applications and automation technologies. Anna’s experience at Wily Technology, which became part of CA Technologies, instilled in her the values of perseverance and innovation, lessons that shape her leadership style today.
Known as the “turnaround girl,” Anna embraces her ability to transform challenges into successes. She is also dedicated to mentoring the next generation of entrepreneurs, contributing to a thriving startup ecosystem, and advocating for women in tech.
Always eager to connect, learn, and collaborate, Anna believes in the power of shared inspiration. She invites fellow entrepreneurs, tech enthusiasts, and changemakers to join her in creating transformative solutions and fostering a more inclusive and innovative future.
Anna Levitin
CRM & Lifecycle Marketing Lead at Doorloop
Expertise: Strategic Marketing, Social Media, PPC, Email Marketing, Affiliates, SEO, User Retention
About: Anna is a seasoned marketer with over 10 years of experience in transforming customer relationships into revenue. She is well-versed in all media channels and effectively runs campaigns through social media, PPC, email marketing, affiliates, and SEO. Passionate about email marketing and user retention, Anna has executed more than 2,000 email campaigns, continuously refining her skills as a CRM and email marketing professional across both B2C and B2B business models.
What drives Anna is her ability to anticipate customers’ needs and make them feel valued. She finds great satisfaction in crafting tailored experiences that foster loyalty and engagement.
Anna Radulovski
Founder & Global CEO of WomenTech Network
Expertise: Diversity & Inclusion • Public Speaking • Public Relations • HR Consulting • Business Consulting • Brand Consulting • Content Marketing • Event Marketing • Event Production • Live Events
About: Anna Radulovski is an award-winning founder, entrepreneur and global advocate for diversity and inclusion in tech.
As the Founder & Global CEO of WomenTech Network, she leads one of the largest communities empowering women in technology and fostering innovation. She also serves on the boards of Coding Girls, Executive Women in Tech (EWIT), and is a Regional Director at Founder Institute.
Featured in Forbes, Bloomberg TV, and Fortune, Anna is a sought-after speaker at global events like WeAreDevelopers World Congress, Webit, EBAN Summit, Dublin Tech Summit and DrupalCon. Her expertise spans tech innovation, women in leadership, and startup ecosystems.
Recognized as a LinkedIn Top Voice, she shares actionable insights that inspire change and elevate the next generation of leaders.
Antonia Wade
Global Chief Marketing Officer at PwC
Expertise: Strategy and Execution • Marketing Communications • Channel Marketing • Brand Management • Digital Marketing • Change Management • Business Development • Management and Leadership • Global markets
About: Antonia is a passionate marketing leader known for building exceptional teams and driving real differentiation through strong, creative ideas. Currently, she serves as the Global CMO for PwC, a leading professional services network with over 284,000 employees across 155 countries. At PwC, Antonia focuses on delivering quality in Assurance, Tax, and Advisory services while helping organizations build trust and achieve sustained outcomes.
Previously, she was the CMO at Capita, where she transformed a fragmented marketing function with 65+ teams into a multi-award-winning group, launching a refreshed brand platform in collaboration with TED and Wired. Under her leadership, the team generated a £5.8 billion pipeline and achieved significant improvements in brand perception and customer satisfaction.
Before Capita, Antonia led the global marketing team at Thomson Reuters, turning it into a productive unit that contributed 17% of gross sales and 34% of the pipeline. She also spent a decade at Accenture, where she drove global marketing strategy for a $3 billion technology business.
Antonia is a sought-after speaker on topics such as change, data, technology, and client insights. She serves on the boards of ITSMA and Propolis, both of which advocate for excellence in B2B marketing, and is a mentor for the Marketing Academy scholarship program.
Anusha Iyer
CEO and Co-Founder of Corsha
Expertise: Software, networking and security industries
About: Experienced Founder with a demonstrated history of working in the software, networking, and security industry. Anusha is passionate about making cybersecurity accessible, easy to adopt, and self-assuring.
Ardath Albee
CEO & B2B Marketing Strategist at Marketing Interactions
Expertise: Digital Marketing • Marketing Consulting • Content Marketing • Content Strategy
About: Ardath is the CEO and B2B marketing strategist at Marketing Interactions, Inc., bringing over 30 years of experience in business management and marketing operations to her consulting firm. She specializes in creating personas, developing persona-driven digital content marketing strategies, and implementing Account-Based Marketing (ABM) programs and Buyer-Driven Experiences (BDX) that drive downstream revenue.
Recognizing the evolving needs of buyers in today’s tech-driven landscape, Ardath helps companies enhance their communication of distinct value through effective content marketing, nurturing, and sales enablement initiatives. She emphasizes the importance of aligning marketing strategies with business objectives to build buyer confidence and trust.
Ardath focuses on connecting processes and people while creating buyer-centric content and integrating channels for optimal impact. She enjoys tailoring workshops to help global marketing teams adapt to shifting buyer expectations and engagement preferences.
Her recent clients include notable companies such as Heap.io, Cisco Meraki, and Dell Secureworks. Ardath is also the author of eMarketing Strategies for the Complex Sale and Digital Relevance: Developing Marketing Content and Strategies that Drive Results. Through her blog and speaking engagements, she actively engages in industry conversations, continuously expanding her knowledge and generating innovative ideas for future marketing strategies.
Ashleigh Early
Director of Revenue Optimization at Skaled Consulting
Expertise: Diversity & Inclusion • Executive Coaching • Leadership Development • Team Building • Training • Career Development Coaching • Business Consulting • Pricing Strategy • Management Consulting • Change Management
About: Ashleigh, known as “The Other Sales Coach,” is dedicated to enabling companies and sales professionals to achieve sustainable growth through empathy and a science-based approach. With over a decade of experience at Silicon Valley leaders like Okta, FireEye, and Mattermark, as well as early-stage startups, she adapts her coaching to fit individual needs rather than adhering to specific methodologies.
Her unique consulting style focuses on the intersection of product, people, and industry, resulting in nearly 90% of her clients extending or renewing their contracts after initial engagement. Ashleigh provides a safe space for clients to get creative, be honest, and develop their sales skills while offering a balanced mix of accountability, healthy habit formation, and tailored feedback.
Passionate about pushing clients to reach their potential—beyond just meeting quotas—Ashleigh also co-hosts “Across the Pond and Over the Rainbow,” a lively sales and marketing show where she and co-host Evan share life lessons, career advice, and plenty of humor while navigating their experiences across the ocean.
Ashley Faus
Head of Lifecycle Marketing, Portfolio at Atlassian
Expertise: Lifecycle Marketing, CRM, Product Marketing, Account Management Social Media, Demand Gen, Thought Leadership, Lifecycle Marketing
About: Ashley is a marketer, writer, and speaker by day, and a singer, actor, and fitness enthusiast by night. She has experience managing all aspects of marketing strategy and execution, including social media, content creation, editorial, demand generation, and events. Ashley thrives on telling high-level stories that resonate with audiences and excels at connecting the dots between different types of assets and distribution channels.
Her writing has been featured in TIME, Forbes, MarketingProfs, and The Muse, and she has spoken on various marketing topics at INBOUND, Harvard Business Review, and MarketingProfs events. For more insights into Ashley’s marketing experience, philosophy, and observations on corporate life, visit her website at consciouslycorporate.com.
Ashley Glover
Experienced Technology Executive and CEO
Expertise: scaling and operating large SaaS and technology companies
About: Ashley has built her career by integrating technology and operations to address complex business challenges for both B2B and B2C companies. Most recently, she served as CEO of WebPT, the leading rehabilitation therapy platform for Practice Experience Management (PXM) and a premier SaaS solution for physical therapy practice management, patient assessment, and care. Under her leadership, WebPT maintained its reputation as the most trusted and reliable solution across diverse practice settings, specialties, and sizes.
With extensive experience in scaling and operating large SaaS and technology companies, Ashley has led teams across multiple continents, developed strong leadership pipelines, and driven business transformations with a focus on clear metrics and accountability. She is passionate about enabling sustainable growth and delivering results in both public and private companies at various stages of development.
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Becca Lindquist
VP of Sales at dbtLabs
Expertise: Sales Leadership
Bethany Stachenfeld
Co-Founder & CEO of Sendspark
Expertise: B2B Sales, B2B Marketing, Technology, Entrepreneurship, Startup Strategy, Digital Marketing
About: Bethany Stachenfeld is co-founder & CEO of Sendspark. Prior to founding Sendspark, Bethany was Head of Marketing for 2 B2B SaaS Startups: Filestack and VidGrid. She is deeply involved in the startup community, and has been part of Venture for America, 500 Startups, OnDeck, and the Stage2 Accelerator (Catalyst). Bethany lives in New York City where she enjoys acroyoga, hydroponic gardening, and practicing martial arts (fun fact: Bethany is a 3rd degree black belt in Isshinryu Karate).
Brenda Craig
Founder and President at Craig Safety Technologies
Expertise: EHS, Executive Management, SaaS, Safety Management Systems
Brianna Doe
Managing Partner at Verbatim
Expertise: Branding, B2B Marketing, Digital Marketing, Professional Development, Entrepreneurship
About: Brianna began writing stories at the age of three, a passion ignited when she picked up a pencil and never put it down. She has carried her love for storytelling into every aspect of her life and career. As a marketer, writer, and entrepreneur, her goal is to share her own story while amplifying the stories of others.
Brianna is the Founder of Verbatim, a BIPOC and women-owned marketing agency. With over a decade of experience in influencer marketing, growth marketing, and content marketing, she brings a comprehensive perspective to her work.
Verbatim serves investment firms and their portfolio companies, offering full-service marketing support that includes brand strategy, content creation, growth marketing, web design, social media, and influencer marketing.
Outside of work, Brianna is a movie buff who enjoys live stand-up comedy, barre classes, and the Oxford comma. She is also an avid collector of art, tattoos, and candles that smell like cookies.
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Camille Trent
Director of Content & Community at Teal
Expertise: Content Strategy • Content Marketing • Copywriting
About: Camille is a dynamic blend of creativity and competitiveness, embodying the spirit of both Phoebe and Monica from Friends. Known for her creative flair, she also brings a competitive edge to the racquetball court.
As a content strategist, Camille has experience working in startups, as an independent contributor, and within an agency setting. Her specialties include category content, analysis content, community engagement, social media, copywriting, event and podcast strategy, and content consulting.
While she generally maintains a chill demeanor, her passion for the Portland Trail Blazers can ignite a fiery side—especially when watching them blow another lead. She’s also a fan of numbers, having excelled in math during her school years.
Candace Nelson
Chief Revenue Officer at Intereum
Expertise: Strategic Sales Planning, Presentation, Facilitation, Relationship Building and Negotiations
About: Experienced sales leader of a globally recognized brand. Proven thought leader and strategist, ability to influence and build strong relationships with people at all levels of an organization. Expert in strategic sales planning, presentation, facilitation, relationship building and negotiations. Effective team leader with the ability to motivate and engage all members of a team.
Caroline Holt
Founder & Principal Consultant of Toying With This Idea LLC
Expertise: Sales Enablement, Sales, Hiring & Onboarding
About: Caroline is a results-oriented leader with extensive experience in driving revenue through pipeline generation and closing sales, while effectively managing the challenges of parenting teenagers. She is passionate about building processes and systems that support sustainable growth, designing sales training programs to onboard and upskill sales teams, and overseeing the product marketing voice. Caroline also manages solutions engineering teams and leads the RFP response team, with a strong focus on customer satisfaction.
With a rich background in developing sales enablement materials—ranging from competitive differentiation tools to capabilities and pitch decks—she is skilled in refining talk tracks and creating demand generation content. Caroline’s experience as a sales performer enhances her relevance in training and education.
Over five years, she generated nearly $8 million in revenue as a direct sales representative, consistently exceeding quarterly and annual sales goals. She has successfully built and scaled sales teams, establishing rapport and credibility with diverse clients. Beginning her career on the product side, she transitioned into sales as a top-performing SDR and scheduler, giving her intimate knowledge of both direct sales and sales coaching/enablement.
Caroline is particularly passionate about sales enablement and training, focusing on reducing friction in the sales process. She is a proponent of various sales methodologies, including the Challenger Sales model and SPIN Selling, and has developed her own unique approach called “SalesBalls,” which emphasizes the importance of focusing on three critical elements during the sales process: Need, Value, and Decision Process. With a proven track record in needs diagnosis, solutions framing, metrics-driven management, team building, and staff management, Caroline is committed to driving sales success.
Caroline Taylor
Board Chairman. Former Chief Marketing Officer
Expertise: Business Strategy, Marketing Communications
About: Caroline Taylor is an experienced international business leader and change agent. After an early career in Fine Wine Retail, she spent more than 30 years in the technology sector, most recently as Chief Marketing Officer for IBM’s Global Markets, gaining deep experience of transforming organisations and developing teams across the globe. She now brings this business and leadership experience to the UK Education Sector where she is Chair of the Board of Oasis Community Learning, a Multi Academy Trust (MAT) running 54 primary and secondary schools in the UK.
Caroline is a passionate advocate for diversity and inclusion; as an executive sponsor for Gender inclusion, a proud LGBT+ Ally, and an active coach and mentor.
In addition to her Chairmanship of OCL, Caroline is a director and trustee of the Oasis Charitable Trust, a community and inclusion focused charity, and was previously Chair of the Board of Trustees of Stop the Traffik, a charity which is pioneering intelligence-led prevention of human trafficking. Caroline also has a long standing personal and professional interest in sustainability issues, and in 2009 led IBM’s founding partnership with Start, HRH the Prince of Wales’ sustainability initiative.
In the January 2017 New Year Honours Caroline was appointed as an Officer of the Most Excellent Order of the British Empire (OBE), for services to Marketing, Diversity and Prevention of Human Trafficking.
Caroline is a Fellow of The Marketing Society, a Marketing Week Top 100 Most Effective Marketing Leader, and a frequent keynote speaker and commentator on a wide range of interests across marketing, diversity and inclusion, and leadership.
Caroline retired from IBM in 2020 and is now working as a board chair and charity trustee, in addition to mentoring and advisory work.
Caryne Say
B2B SaaS Growth and Marketing Consultant
Expertise: Account based marketing • SaaS Marketing • GTM
About: Caryne is a transformative B2B SaaS marketing leader with over 18 years of experience driving revenue growth and market expansion. Known for her ability to turn chaos and challenges into clear strategies that deliver tangible results, she focuses on achieving brand Reach, Recognition, and Revenues. Caryne combines hands-on execution with strategic insight, actively implementing initiatives such as conducting customer interviews for buyer personas, participating in sales calls, and launching global go-to-market strategies. Her effective channel optimization has resulted in a 90% reduction in cost per lead (CPL) and a 40% increase in qualified leads after pivoting from underperforming paid ads to high-impact email and content strategies.
Caryne prioritizes a customer-centric approach, believing that the customer’s voice should drive brand decisions. Her leadership in a brand repositioning initiative helped secure the #2 position in the global blockchain industry by leveraging customer feedback. She has improved lead quality by 30% on over 3,000 intent MQLs generated monthly by focusing on ideal customer profiles (ICP) and persona marketing. Her redirection of focus from paid ads to integrated growth tactics has achieved a threefold return on ad spend (ROAS).
Caryne’s achievements include driving $26.4 million in revenue on a $2.32 million budget for Breather through strategic go-to-market initiatives, scaling annual recurring revenue (ARR) from $1 million to $8 million for Grovo, and leading a marketing overhaul at The Knot Worldwide that resulted in a 25% year-over-year revenue increase within six months. She has also successfully launched a sales development representative (SDR) function, contributing to 50% of revenue in one year.
Cassi Roper
CRO at Redgate Software
Expertise: Hiring, Training and Developing Sales Professionals
About: Cassi is a senior sales leader known for her hands-on approach and proven track record in hiring, training, and developing sales professionals. She employs a passionate and systematic strategy to build strong teams and cultivate a sales culture that drives results through customer-centric performance management techniques. Her focus on quality account management and structured delivery has consistently led to exceeding sales targets.
With extensive experience in public, government, and private sector sales and account management, Cassi possesses solid technical knowledge and a keen understanding of the industry. She is adept at presenting to various audiences, including small groups, seminars, exhibitions, and conference halls. Her ability to quickly learn and adapt to new technical environments enhances her effectiveness in any setting. Additionally, Cassi is proficient in sales stage tracking and reporting, utilizing sales pipeline management tools to ensure accountability and transparency throughout the sales process.
Cassie Moreno
Go-To-Market Creative Manager at RevPartners
Expertise: GTM Strategy
About: Cassie is a pioneering leader in Creator Enablement at RevPartners, where she is at the forefront of a transformative movement within the B2B SaaS industry. In 2024, as the landscape of marketing evolves, every member of the go-to-market (GTM) team—ranging from Business Development Representatives to Founders—has become a Creator. This shift has led Cassie to evangelize the role of Creator Enablement, a position that remains largely absent from many B2B SaaS teams, yet is crucial for driving business growth.
In her role, Cassie empowers a team of over 70 professionals to produce trusted, authentic, employee-generated content that fuels the revenue engine of the company. As the founder of the GTM Creator Method™, she offers valuable strategies that enable organizations to drive demos and deals without the need for costly display ads or additional BDRs. Cassie invites anyone interested in enhancing their GTM Creator strategy to connect with her, promising to share her comprehensive Master Outline at no cost.
Outside of her professional endeavors, Cassie enjoys exploring her passions for Broadway, history, and the coastal charm of Maine.
Celeste Bayles
VP of Sales Ops at DISA Global Solutions
Expertise: Sales Ops Best Practices, Leadership, Strategy
About: Celeste is a results-driven sales leader with extensive product knowledge and a track record of creative product applications and promotions that drive sales success. She has demonstrated a proven ability to develop sales potential in new market areas while building and inspiring a passionate sales team to achieve similar success.
With strong analytical and planning skills, Celeste excels at coordinating efforts across teams to meet organizational goals. She sets realistic yet ambitious targets that motivate her to improve continuously, leading her team to consistently meet and exceed objectives.
Known for her self-motivation and infectious attitude, Celeste brings high energy to her work environment. She not only enhances sales performance but also fosters a positive workplace culture by implementing effective techniques that reduce costs and increase revenue while promoting teamwork and collaboration.
Celeste Berke Knisely
Certified Sales Training Partner at A Sales Growth Company
Expertise: Training & Development • Strategy • Sales Management • Sales Operations • Sales
Charlene Li
Founder & CEO of Quantum Networks Group
Expertise: AI, Efficiency, Disruption, SaaS, GTM
About: Charlene is an expert in disruptive transformation strategy and leadership, recognized for catalyzing organizational change. As an entrepreneur and New York Times bestselling author, she has witnessed significant shifts in business, society, and the global landscape. Her work encompasses writing, speaking, advising, and coaching leaders and organizations, including 14 of the Dow Jones 30 companies.
Charlene supports leaders and their organizations in three primary ways. First, she shares her insights through books and articles and streams weekly on LinkedIn, focusing on strategies for disruptive innovation, leadership in challenging times, and the impact of generative AI on the future of work. In 2022, she was named one of LinkedIn’s Top 10 Voices on Company Culture. Second, she delivers keynote speeches and conducts workshops at various events, tailoring her presentations to provide actionable insights that help individuals envision and realize a better future. She emphasizes the importance of relationships, empathy, and wisdom in leadership and transformation, with notable clients including Adobe, Banfield, Cloudera, KPMG, Novartis, Oracle, and the World Economic Forum. Lastly, Charlene works with a select number of advisory and coaching clients each year, focusing on specific transformation challenges within their organizations. Utilizing a stakeholder-centered coaching approach developed by Marshall Goldsmith, she helps established leaders drive disruptive change, with clients that include major companies like IBM, Microsoft, and Southwest Airlines.
Charlie Saffro
CEO & Founder at CS Recruiting
Expertise: CS Recruiting, How she built her business, Building company success and loyal employees
About: Charlie is a passionate recruiter and connector at CS Recruiting, where the focus goes beyond networking to match job seekers with employers effectively. Driven by a mission to create meaningful connections, he believes in the power of relationships to empower and inspire others to reach their full potential. With a self-taught background in recruiting, Charlie views the profession as both a science and an art, relishing the thrill of making relevant introductions at the right time.
As a hands-on recruiter with years of experience, he prioritizes employee engagement and leads his team with compassion and empathy. Charlie is committed to fostering a culture of connection, appreciation, and respect, and he hopes that clients extend the same values to the candidates placed within their organizations. Outside of work, Charlie finds balance through daily walks, yoga, and meditation, and he cherishes time spent with his three sons and extended family, thriving on the connections he makes within his professional network as a lifelong matchmaker.
Chelsea Castle
Head of Content and Brand at Close
Expertise: Content marketing, writing, editing, SEO, brand strategy, positioning, messaging, UX/UI/IA, email marketing, marketing strategy, user research, enablement, project management, and people management.
About: Chelsea is a seasoned journalist turned content strategist and marketer, boasting over 12 years of experience and six leadership roles in content creation. Known for her ability to wear multiple hats, she works symphonically across functions to craft impactful stories that resonate with audiences. As a dynamic leader and enthusiastic collaborator, Chelsea has built a reputation for her sensibility, resourcefulness, and a human-centric yet data-informed approach to developing engaging content that drives results.
With a love for spreadsheets and a commitment to learning from every mistake, she considers herself a startup Swiss Army knife, ready to tackle challenges and adapt to ever-changing environments. Chelsea’s diverse skill set enables her to create content that not only meets strategic goals but also serves the needs of her audience effectively.
Chelsea Lassen
Marketing Director at HiViz LED Lighting / FireTech Lights
Expertise: Social Media Marketing • Brand Management • Cross-functional Team Leadership • Go-to-Market Strategy • Content Strategy
About: Chelsea is a self-starter with a track record of being the first marketing hire four times across three different industries, demonstrating her ability to independently figure out how to drive results. She leads marketing with a social-first approach, moving at the speed of culture and using limited resources to create and optimize content that stops the scroll on social channels. For her, social media isn’t just a marketing tool—it’s a core business strategy.
This strategy has delivered impressive results, including growing social media channels by 420%, with organic reach increasing by 50,000%. Most of the company’s leads now come from organic social media, and social leads are the fastest to enter deals, with 50% of daily web traffic coming from these channels. Chelsea’s work has also enhanced the company’s visibility, with the CEO being recognized by TikTok followers on Capitol Hill, and major OEMs contacting the company within 24 hours of viral product posts. Her efforts have not only driven revenue but also built a strong community, with customers and new hires frequently citing social media as their key connection to the brand and its culture.
Chelsea Madden
VP of Customer Success & Partnerships at SalesIntel
Expertise: Partnerships, Customer Success, Relationship Building, Data Management, Ideal Customer Profile Creation, Audience Targeting, Intent Data
About: Chelsea Madden is the VP of Customer Success and Partnerships at SalesIntel. She is passionate about the customer experience, viewing three areas as the ingredients to customer success: aligned goals, adoption for growth, and constant awareness leveraging data.
Cheryl Parks
Chief Growth Officer at Consult Speak Coach
Expertise: Public Speaking • Business Consulting • Training
About: Cheryl is dedicated to building trust and driving revenue by helping sales professionals become the trusted advisors that buyers need. With a focus on developing clarity, competence, and confidence, she empowers her clients to understand the buyers’ decision-making journey and forge meaningful relationships that lead to consistent and mutually beneficial results. Throughout her career, Cheryl has generated over $25 million in B2B sales, working with industry leaders such as Wells Fargo Bank and Discover Financial. She has coached hundreds of professionals, guiding them to secure multi-millions in new business. Cheryl’s journey from being the “shyest girl in the room” to becoming a leading trusted advisor is a testament to the power of mindset and perseverance.
Christina Bottis
Chief Digital + Marketing Officer at Medix
Expertise: Go-to-market, Demand Generation, Product Development and Leadership
About: With two decades of go-to-market, demand generation, product development and leadership experience, Christina created and scaled winning growth strategies for B2C and B2B brands driven by obsessive buyer and user focus, full funnel journey optimization, and scalable activation and adoption.
Christina Brady
CEO & Co-Founder of Luster
Expertise: Culture, Sales, Sales Training, Customer Success
About: With 16+ years of overall SaaS sales experience, covering both land and expand strategies and teams, and 10+ years of executive leadership in the SaaS space, Christina has a proven track record of leading individuals and organizations to growth & profitability through creative, scalable, and targeted strategy.
As a former artist, musician, and improv performer, she has a genuine passion for building culture, coaching & developing leaders, and producing top-performing Sales and CS teams across small to enterprise organizations.
Christina uses her experience, data driven approach, and people first mentality to revolutionize how revenue teams practice and ingrain learning, skills, and ongoing development. On a daily basis, she is energized by the opportunity to help companies of all sizes grow and make a worldly impact.
Christina Leimoni
Expertise: Strategic Leadership • Strategic Visionary • Team Building • Change Management • Go-to-Market Strategy
About: Christina is a visionary leader dedicated to empowering public entities, private companies, and individuals to deliver exceptional customer experiences, foster inclusive economic growth, and create successful products and services. Guided by the values of People, Passion, and Authenticity, she brings extensive experience in the software industry, driving value through innovation, partnerships, and ecosystems. She firmly believes that technology is a key enabler for collective achievement.
As the Chief Operating Officer (COO) at Microsoft Southeast Europe, Christina leads the marketing and operations strategy across 14 countries. With over 17 years of experience in sales and marketing leadership roles, she is passionate about creating strategies that deliver exponential impact, drive revenue growth, enhance customer satisfaction, and provide a competitive edge.
Christina’s core competencies include sales and partner enablement, sales transformation projects, marketing strategy development, and field force effectiveness programs. She is also an accredited coach and trainer, committed to building diverse and inclusive teams that reflect the communities, customers, and partners they serve. Christina enjoys working with creative and driven individuals who share her vision of using technology to empower people and organizations to achieve more.
She fosters a culture that nurtures talent, drives innovation, and fuels lasting success for organizations.
Clara Shih
CEO of Salesforce AI
Expertise: B2B, B2C, developer platforms, AI, future of work, board governance, brand design, knowledge graphs, UX
About: CEO of Salesforce AI, founder and board chair of Hearsay Systems, angel investor, author, and kindergarten room mom.
Corrina Owens
Expertise: ABM, Content Strategy, B2B Marketing, Brand Identity, GTM Strategy
About: Corrina is a seasoned B2B SaaS Demand Generation and ABM leader with a proven track record of driving revenue and scaling marketing efforts for high-growth organizations. With over a decade of experience, she has built and led account-based marketing (ABM) programs from the ground up, helping companies bring their go-to-market strategies to life.
As a revenue marketer with a people-focused approach, Corrina advises organizations on how to achieve sustainable growth while fostering meaningful connections with their target audiences. She is passionate about helping others reach their full potential and is always open to exploring new partnerships and opportunities for collaboration.
Cortney Wilbanks
Strategic Consultant at CCT Atlanta
Expertise: Sales, Relationship Building, Content Creation
About: Cortney is a strategic thinker, relationship builder, revenue driver, advisor, disabilities advocate, and storyteller. Her journey began in college, where she took on the unique challenge of teaching college academics to student-athletes with learning disabilities. Guiding these students to succeed both academically and athletically required her to rethink traditional learning approaches and help them break free from limiting beliefs. Together, they proved that being “just an athlete” was not their reality.
Cortney firmly believes that true success starts with understanding why a problem exists. By systematically deconstructing complex challenges, she empowers customers to drive operational excellence, placing privacy at the core of their mission. Her approach is rooted in integrity and character, believing these values should guide every action, regardless of one’s title. For Cortney, success is defined not only by achievements but by the way you make others feel and the support you offer along the way.
Courtney Shaffer Lovold
CRO at Zylo
Expertise: SaaS Sales
Courtney Slyvester
Senior Manager RevOps at Openprise
Expertise: Revops, Sales, Lead Generation, GTM Strategy, Operations, Revenue
About: Courtney spent over a decade in sales and success before discovering her passion for efficient processes. Now, a rising star in revenue operations and a data management expert she continues to help leaders build smoother digital operations.
Cristina Lasagni
VP of Southern Europe at Cloudflare
Expertise: Strategy • Stakeholder Management • Go-to-Market Strategy • Coaching • Leadership
About: Cristina is a VP of Southern Europe at Cloudflare, a leading company in the cybersecurity and SaaS space. She has more than 15 years of experience in the IT industry.
She is responsible for developing and executing the go-to-market strategy, managing strategic partnerships with key stakeholders, involving in large deals, and providing sponsorship at the CXO level. She also represents Cloudflare in events, forums, and interviews in the EMEA region. Cristina has a proven track record of scaling global teams, building new business, and orchestrating internal and external stakeholders for maximizing business growth. She is passionate about cybersecurity, AI, and diversity in the workspace.
Cristina Vila Vives
Founder and CEO of Cledara
Expertise: Strategy, Management
About:
Cynthia Handal
Head of Global Sales & Evangelism at Simera
Expertise: Sales, Sales Training, Sales Development, Evangelism, Content Strategy
About: Cynthia is a dedicated Sales Leader who remains hands-on with her team, overseeing Demand Generation and the Business Development (BDR) team at Simera. Since starting to create sales content in May of 2022, LinkedIn has become a transformative platform for her, opening doors to invaluable connections and a growing community that inspires her to share her journey daily.
As the leader of the BDR team, Cynthia has played a pivotal role in developing a comprehensive playbook that is now central to Simera’s sales process. This playbook includes everything from email templates and training materials to social selling strategies and cold call scripts. Under her leadership, the sales training programs she’s implemented have driven remarkable success, with the BDR team maintaining a churn rate below 3%. Cynthia has helped secure over 500 customers and placed more than 1,000 candidates globally, reflecting her commitment to both team and business growth.
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D’ana Guiloff
Head of Growth at Supered
Expertise: Customer Engagement • CRM • Content Marketing • Growth Strategies • HubSpot
Daisy Chung
Director of Sales at Orum
Expertise: Business Development, Sales Leadership, Cold Calling, Sales Training
About: Daisy Chung is a Director of Sales at Orum with 10+ years sales and sales management experience. She was once SDR of the year and broke company records at 400%+ to goal and AE of the year also breaking company records closing $3.3MM ARR in a year. She has a growing YouTube channel focused on sales best practices and is passionate in helping others accelerate their sales goals and career development.
Danielle Messler
Head of Content at Exit Five
Expertise: B2B Content, Marketing
About: Danielle is a creative generalist who has developed her expertise through self-education and hands-on experience in all aspects of marketing and content production. With nearly a decade of experience as a social media creator, content marketer, and community builder, she has worked with founders and brands of all sizes, from pre-series A startups to established enterprises. Danielle excels at deeply understanding audience needs and creating unconventional strategies, campaigns, and community experiences that transform followers into loyal fans. Her mission is to help founders and brands authentically connect with their audiences—and enjoy the process along the way.
Dawn Salvucci-Favier
CEO & Chief Product Officer of Greenscreens.ai
Expertise: Transportation Management, TMS, Manugistics, JDA, i2 Technologies, RedPrairie, 3Gtms, Transite, Software-as-a-Service (SaaS) TMS, On-Demand solutions, Cloud solutions, Enterprise visibility, Predictive Freight pricing, Freight Brokerage
About: Dawn is a seasoned executive in Supply Chain and Logistics solutions, with a deep expertise in Transportation Management. She brings over 30 years of experience in transportation, logistics, and supply chain, with a strong focus on business process and solution design. With 23 years in technology product management and marketing, and 19 years of go-to-market strategy experience, Dawn is recognized as a thought leader in the industry.
She has held executive P&L leadership roles for 13 years, and is an experienced public speaker and product evangelist with over 20 years of media and public speaking experience. Dawn is also certified in Pragmatic Marketing and SiriusDecisions, further solidifying her authority in driving market strategies and business growth.
Debra Senra
Founder & CEO of Hyphenate
Expertise: sales, account management, customer success, revenue operations, demand generation/marketing, implementation, and customer care
About: Debra is a seasoned revenue leader with over 15 years of experience, including more than a decade in revenue leadership roles. She has a proven track record of driving profitable growth and scaling organizations across various industries. Debra’s expertise spans all revenue functions, including sales, account management, customer success, revenue operations, demand generation, marketing, implementation, and customer care.
Outside of her professional achievements, Debra is a proud mother of two spirited daughters and a former champion synchronized swimmer. She’s also an aspiring runner with a knack for delivering dad jokes.
Deidre Hudson
Revenue Marketing Advisor
Expertise: Marketing strategy, Demand Generation, Growth Strategies
About: Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
Desiree-Jessica Pely
CoFounder & Chief Executive Officer of Loyee.ai
Expertise: Sales Leader | Financial & Behavioral Economist | Computer Science
Dianne Ackerman
Vice President Application Development at Aptron Corporation
Expertise: Software development, system analysis
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Edith Harbaugh
Executive Chair and Cofounder at LaunchDarkly
Expertise: Leadership, Software
About:
Elena Chan
Chief Risk Officer and General Counsel at Beforepay Group
Expertise: Legal, Risk, HR, Fintech
About: Legal, Risk and HR executive in the fintech and FS industry. Focussed on delivering complex markets transactions, FS regulatory change, remediation and risk transformation. Passionate about driving diversity and inclusion in the workplace. Led teams across multiple jurisdictions and disciplines. Finalist In-House Lawyer of the Year (2018; Women in Law Awards). Accomplished speaker on a wide array of topics for Money 20/20, ISDA, FST, GC Summit, and Mergermarket.
Elizabeth Andrew
CEO & Founder of Elizabeth Andrew Consulting
Expertise: Sales Management, Enterprise Sales, Sales Strategy, SaaS, API, New Business Development, CRM, Start-ups, Sales Leadership, Brand Marketing, Team Building, SalesForce.com, Social Media, C-Level Executive Sale, Channel Sales, Key Account Management, Contract Negotiations, Public Speaking, Growth Acceleration, Training & Development, Exceeding Quota, SMB & Emerging Business Sales
About: Elizabeth is a SaaS CEO, Cofounder, and 5x Sales Leader with a track record of driving growth and breaking new ground, particularly in high-tech startups in San Francisco. With decades of proven leadership in both the technology and investment sectors, she has successfully managed all aspects of complex sales cycles, including Sales, Sales Management, Sales Operations, Sales Enablement, and Training & Development.
Elizabeth excels in accelerating growth and delivering results. She is passionate about helping customers and colleagues find solutions and achieve their goals by actively listening, crafting tailored business plans, and developing winning strategies. Her approach to success is rooted in building strong relationships, which she believes are the cornerstone of any successful organization. By fostering transparent, honest, and collaborative partnerships, Elizabeth ensures that both sides see true value.
Her mantra is simple: be honest, communicate openly, work together, and leave no stone unturned.
Elizabeth Harz
Chief Executive Officer at Awareness Technologies
Expertise: Start-ups, Strategy, Strategic Partnerships, Marketing, Mobile Devices and Ad vertising, Business Devlopment
About: Elizabeth serves as the Chief Executive Officer of Awareness Technologies, where she leads a company dedicated to enhancing productivity and safety for both organizations and families. The company develops cutting-edge security and productivity solutions, including Veriato, an insider risk management platform focused on User and Entity Behavior Analytics (UEBA). With over 25 years of experience across SaaS, two-sided marketplaces, edtech, gaming, and digital media, Elizabeth possesses a unique blend of multi-vertical expertise in technology. She is passionate about creating value for customers, partners, employees, and investors.
Prior to joining Awareness Technologies in 2020, Elizabeth was the CEO of Sittercity, a digital marketplace that connects families with caregivers. During her tenure, she successfully turned around the company by building a world-class team, enhancing the platform, achieving profitability, and facilitating its sale to Bright Horizons. Earlier in her career, she held senior leadership roles at notable companies such as ADARA, Chegg, Electronic Arts, Yahoo!, and CNet, where she focused on driving revenue growth, refining marketing strategies, and achieving operational excellence across various industries. Additionally, Elizabeth enjoys supporting entrepreneurs as a Network Leader at Village Global, a venture capital fund backed by some of the world’s most successful entrepreneurs. She believes in aiming high, empowering great teams, delivering results, and enjoying the journey along the way.
Elizabeth Italiano
Co-Founder & Managing Partner of GTM Advisors
Expertise: GTM Strategies, Revenue, Growth, Leadership Development, GTM Coaching, Sales Training, Customer Success Training
About: Throughout her career, Elizabeth has developed a passion for helping companies grow revenue through effective go-to-market strategies. Her entrepreneurial, operational, and consulting work has enabled organizations to achieve their revenue goals, improve efficiencies across the buyer and customer journey, and enhance the economics of the business to ensure sustainability.
While her deep expertise lies in revenue generation—from sales to customer success—Elizabeth has been fortunate to gain hands-on operational and consulting experience in areas such as marketing, customer advocacy, customer-led growth, organizational design, and compensation design. This diverse background allows her to view businesses holistically.
With 19 years of experience, Elizabeth has honed her skills in pattern recognition, enabling her to collaborate closely with clients at both strategic and tactical levels. Whether it’s large-scale transformations or incremental changes that yield outsized impacts, she is excited to partner with organizations to achieve success.
Emerald Maravilla
Director, Sales Development at Snowflake
Emily Jeffords
Experience Marketing Manager at Orum
Expertise: AI, B2B Marketing
About:
Emma Lo
Partner of Flight Level 180
Expertise: Social Media, Content Strategy, Thought Leadership, Community
About: Putting people first is at the core of Emma’s DNA, reflecting her journey from a former cancer researcher to a dynamic businesswoman. As a revenue and customer experience leader in the tech industry, she brings over 13 years of experience and a passion for driving operational excellence and revenue growth in fast-paced SaaS startups.
Emma’s career has been defined by her ability to turn challenges into opportunities, leading teams to achieve remarkable results while enhancing customer experiences in meaningful ways.
Erin Balsa
Content Marketing Consultant at Haus of Bold
Expertise: Content Marketing
About: Left her job as a marketing director at The Predictive Index to start Haus of Bold — where Erin helps B2B SaaS startups build narrative-led content strategies that highlight their distinctive flavor.
Esther Ayorinde
Founder & CEO of GrowthQ
Expertise: Sales • Organizational Change Management • Go-to-Market Strategy • Leadership • Entrepreneurship
About: Esther Ayorinde-Iyamu is a Founder and CEO, Board member, and serial intra-epreneur with over 17 years of Technology GM and Go-to-Market Leadership Experience.
GrowthQ, of which Esther currently serves as CEO, is a Talent Marketplace that matches sellers to jobs, communities, mentors, and resources for their unique skills while reducing time-to-ramp for employers. Esther actively serves on two boards: e2k, a for-profit, planet-first focused events firm, and the Silicon Valley Education Foundation, a STEM Education nonprofit serving underserved Silicon Valley students, teachers, and parents. Esther has also been a guest speaker or lecturer at Stanford University, UC Berkeley Haas School of Business, Amazon, Facebook (Meta), Snowflake, Gong, Clozd, Verified1st, Cisco, Braze, and the Golden State Warriors Dance Team.
Before GrowthQ, Esther spent 16 years at Cisco in various roles from Sales as a Top 1% Seller and Sales Leader with the company’s largest clients, to Revenue Strategy and Operations, to Emerging Markets Business Development, to Renewals and Customer Success, and Product Management. Most notably, she was tapped for a one-year rotation as the inaugural Chief of Staff to Cisco’s first externally-hired Chief Sales & Marketing Officer acting as a key thought partner to the Senior Leadership Team during the company’s Go-To-Market transformation.
Esther holds a bachelor’s degree in organizational leadership and management from Santa Clara University. She is also a former professional dancer in the NFL and NBA for 7 seasons, 5 of which while working in tech. Esther is a recipient of multiple awards and honors for her achievements and impact, from The Network Journal’s 40 under Forty Awards, Diversity Women’s Magazine Power 100 Executives List, and the first Black Dance Captain in New York Jets franchise history.
Esther is a visionary leader who is passionate about inspiring and empowering others to pursue their dreams.
Esther Hall
US Marketing Manager at Fluor
Expertise: Marketing, Brand, Category Management, Content Creation, Digital Marketing, ABM, Environmental best practices
About: With over 20+ years of marketing experience my primary focus has been on brand, ABM, GTM strategy, and digital marketing. I am currently the United States Marketing Manager for Fluor.
Fluor Corporation is a global engineering, procurement and construction company. We work with leaders in the energy, infrastructure, life sciences, advanced technologies, mining and metals industries, as well as government agencies, to build a better world.
Since our founding in 1912, we have been building a legacy of innovation. Our 30,000 employees provide professional and technical solutions to deliver safe, well-executed, capital-efficient projects for our global clients.
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Faiza Hughell
Chief Revenue Officer at Tebra
Expertise: Customer Support, Customer Success, Professional Services, Sales
About: An 11 year veteran of RingCentral, Faiza Hughell serves as Chief Customer Officer, focusing on the success of RingCentral’s customers across all markets and geographies including Customer Support, Customer Success, Professional Services and Implementation. She joined RingCentral in 2010 with a charter to scale SMB sales, helping drive growth through the company’s IPO in 2013. Hughell’s strategic oversight of sales and execution has been a critical driver of RingCentral’s overall business growth from $23 million to over $1.5 billion in annual recurring revenue.
During her tenure, she has built and scaled multiple teams across the sales organization, including Sales Development, BDR, Solutions Engineering & Small Business. Her passion is centered around empowering her customers and teams. Previously, Hughell held the title of Senior Vice President of SMB where she was responsible for the growth of RingCentral’s small business customer base and retention worldwide. Under her leadership, SMB business has grown by over half a billion dollars in revenue.
Hughell has been recognized by The Modern Sale and Collective[i] as a Top 100 Global Sales Leader for 2021, and was included in The Software Report’s list of Top 50 Women Leaders in SaaS of 2021. She also received a 2016 Bronze Stevie Award for Female Executive of the Year and a Tribute to Women of Silicon Valley Award for Female Empowerment in 2018. She is also a member of Fast Company’s Executive Board and has been a content contributor to Entrepreneur.
Prior to joining RingCentral, she built and led Small Business and Sales Development teams at Cisco WebEx. As a segment leader, Hughell was focused on Small Business Growth as well as eCommerce.
Hughell works with various charities that provide battered women with job training and interview skills training, using her business prowess to help others find a journey to success.
Fiona Simpson
Director, Sales Enablement at Otelier
Expertise: Team Management • Coaching • Problem Solving
About: Fiona is a talented SaaS leader with over fifteen years’ experience, including Sales Enablement, Sales Engineering & Customer Success enablement, program and process design, sales team onboarding & training, playbook creation and customer interaction. Mastery in optimizing program deployment, data-driven sales insights, and unwavering sales team support. Adept at developing training programs, managing teams, and establishing superior rapport with internal and external stakeholders.
Frannie Danzinger
VP Sales, Strategic Accounts at Integrate
Expertise: Sales, Sales Training, Customer Experience, Sales Innovation
About: Frannie is an experienced enterprise SaaS sales leader, known for her dual role as both a player and a coach. She is passionate about helping individuals achieve their best and most productive selves, which directly contributes to accelerating bottom-line company revenue. Valuing people, process, and culture, she fosters an environment where success thrives.
Currently, Frannie serves as the Vice President of Sales for Strategic Accounts at Integrate, a pioneer in demand orchestration software. She collaborates with thousands of B2B marketers and hundreds of B2B marketing organizations to develop and scale their revenue-generating strategies. Frannie’s mission is to fully understand each marketer’s business and assist in building high-impact strategies that leverage efficient processes, data, and technology, constantly challenging the status quo.
Having previously worked with skilled marketers, savvy business professionals, and sharp technology experts at 6sense, eXelate (a Nielsen Company), and Bizo from 2012 to 2016, Frannie developed a deep passion for MarTech. She has witnessed firsthand how MarTech can propel marketing teams and business results, as well as how it can hinder them. Coupled with her years of agency media experience, she is excited about the future of strategic marketing supported by meaningful technology.
Outside of her professional pursuits, Frannie channels her personal passion for fitness. She is a trainer and coach, serving as a Group Fitness Instructor, Boxing Trainer, Spinning Instructor, and Personal Trainer. If she isn’t at her desk, she can likely be found at the gym!
Frida Ahrenby
CMO at Rillion
Expertise: Leadership, organizational structure and building high performing motivated teams | Revenue Marketing | Demand Generation | Product-Led Growth | ABM | Brand Strategy and Positioning | Category Creation | SaaS | FinTech | PayTech | FoodTech | ecommerce | PropTech
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Gabrielle “GB” Blackwell
Sales Development Manager, Mid Market at Culture Amp
Expertise: Sales Management, Sales Training, Culture, Leadership
About: With over nine years of experience in SaaS sales, Gabrielle specializes in leading from the front. Currently, she serves as a Sales Development Manager at CultureAmp, a company dedicated to providing employee engagement, performance, and development tools, along with insights to help organizations build category-defining cultures.
Gabrielle is also the creator of “The One on One,” a weekly platform designed to help sales managers enhance their skills and become more effective in their roles. She invites others to follow her on LinkedIn for tips and tricks that can aid in their journey to becoming exceptional sales managers.
Galem Girmay
Global Senior Revenue Enablement Manager at UserTesting
Expertise: Sales Enablement • Creative Problem Solving • Outbound Sales • Social Selling • Coaching
About: Galem has hustled her way to the top of the leaderboard since the age of ten, when she was placed in foster care in Sweden. To earn pocket money, she took on chores, instilling a strong work ethic that has driven her success ever since. Today, she has transitioned into tech sales, starting as a Business Development Representative (BDR), then moving to Account Executive (AE), and now working in Enablement. Her curiosity and desire to learn remain steadfast as she strives to be the best version of herself, continually seeking ways to positively impact both organizations and individual contributors. Galem sees herself as her biggest competitor, viewing her peers as partners in growth.
On a mission to learn, earn, and grow together, Galem engages with sales representatives through various initiatives. In her full-time role, she provides one-on-one enablement coaching covering outbound strategies, social selling, and prospecting. She leads weekly call blitzes for global BDRs and hosts monthly enablement office hours for Sales Development Representatives (SDRs), while also supporting field reps in the APAC and EMEA regions. Additionally, through the Sales Impact Academy, she coaches SDRs and AEs on effective discovery, video prospecting, and pitching.
Galem is also a co-host of “The Tech Sales Experience,” a podcast that explores various experiences in the tech field through discussions with industry guests and the Jobski community. In her free time, she consults with Cultured Perspective, assisting companies in growing and expanding their businesses.
As a co-founder of RevGenius in 2020, Galem has helped create one of the largest communities for revenue-generating professionals. Her contributions have earned her recognition as a two-time Salesforce Top Sales Influencer (2021 & 2022) and a spot on UserGems’ list of 25 Women to Follow in 2023, among other accolades for which she is grateful.
Galem is dedicated to empowering and connecting with the next generation of sales professionals. She works to become the mentor, colleague, and friend she wished she had when she started her journey in sales and enablement. She invites anyone interested in connecting to reach out.
Gwen Lafage
VP Marketing, Global Brand and Content at Sinch
Expertise: B2B Marketing • Leadership • Brand Strategy • Content Strategy • Creative Strategy
About: Gwen believes that a strong brand is essential for success, serving as the only true differentiator that cannot be copied—even in the B2B sector. In a market where products and features are becoming increasingly similar, Gwen emphasizes the importance of leveraging a brand to win over customers. A robust brand provides recognition, credibility, trust, and loyalty, which she views as the foundation for sustainable competitive advantage.
Throughout her career, Gwen has dedicated herself to building strong, brave brands—those that connect with people, dare to be different, and embody strong beliefs. She is passionate about creating brands that not only build new categories but also become leaders in their industries.
Gwen’s journey in branding and marketing has been shaped by her belief in the power of communication and creativity. With ten years of experience at top advertising agencies in London and Paris, she has worked on some of the world’s leading consumer brands. In her late twenties, she took a year to travel the globe, and in her thirties, she opened an art gallery in San Francisco. She later returned to marketing and branding for B2B tech companies in Silicon Valley. In 2017, Gwen moved to Sweden to establish the European office of a B2B tech creative agency.
In 2023, she returned to the U.S. to lead brand growth at Sinch, one of the fastest-growing tech companies globally. As the Vice President of Brand at Sinch, Gwen is responsible for global brand strategy, thought leadership, communications, global events, and creative direction.
Gwen embodies a can-do attitude in everything she pursues, always seeking new challenges, opportunities, and learning experiences. She enjoys networking and sharing knowledge with fellow professionals in her field and welcomes anyone interested in connecting to reach out.
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Heather Monahan
CEO of Boss in Heels
Expertise: Public Speaking • Sales Management • Leadership
About: Heather Monahan is a Top 50 Keynote Speaker in the World 2022, TedX Speaker, Podcast Host of Creating Confidence, 2X Best-Selling Author and is a member of the Board of Directors of Healthlynked Corp.
Having successfully climbed the corporate ladder for 20 years, Heather Monahan is one of the few women to break the glass ceiling and claim her spot in the C-suite as a Chief Revenue Officer in Media.
Heather was named one of the Top 50 Keynote Speakers for 2022 by Real Leaders. Her TedX talk was promoted to TED and translated into 6 languages.
Heather’s podcast, Creating Confidence, debuted on the Top 200 shows on Apple podcast. Her guests include Sara Blakely, Gary Vaynerchuck, Ryan Serhant, Kaitlyn Bristowe among many other noteworthy celebrities and entrepreneurs.
Heather’s book Confidence Creator shot to #1 on Amazon’s Business Biographies and Business Motivation lists the first week it debuted on Amazon. Harper Collins Leadership published her new book Overcome Your Villains in November 2021.
Heather Monahan is a Glass Ceiling Award winner, named one of the most Influential Women in Radio in 2017, Thrive Global named her a Limit Breaking Female Founder in 2018 and in 2021 Girls Club named her the Thought Leader of the Year.
Heather has been featured in USA Today, CNN, Forbes, Fast Company, Gary V’s Audio Experience and The Steve Harvey Show. Heather and her son Dylan reside in Miami.
Heather Murray
Founder of AI for Non-Techies
Expertise: Artificial Intelligence (AI) • Training • Content Marketing • Public Speaking
About: Heather is a generative AI consultant, trainer, and the founder of AI For Non-Techies, a company dedicated to providing engaging, interactive, and jargon-free AI training. With a proven track record of generating $75 million in revenue for her clients through AI initiatives, Heather has established herself as a leading expert in the field. She serves as an AI consultant to the UK government and has been recognized as one of the top 20 MarTech influencers globally.
In addition to her consulting work, Heather contributes to the ISO panel for AI and cybersecurity and was honored with the AI Trailblazer award at the AI Revenue Summit 2024. She collaborates with notable organizations such as Toyota, Mitsubishi, Salesforce, and SEMRush and is a frequent contributor to Forbes Magazine. As an international keynote speaker, Heather shares her insights on AI and its transformative potential in marketing and sales, drawing on her 20 years of experience in professional services.
Beyond her professional endeavors, Heather is a strong advocate for grassroots community work. For the past seven years, she has committed 20% of her earnings to initiatives aimed at reducing isolation among older individuals, demonstrating her dedication to making a positive impact in her community.
Heidi Solomon-Orlick
Founder of GirlzWhoSell
Expertise: Sales Strategy, Personal Development, Professional Development
About: With over 35 years of global complex B2B sales and leadership experience, Heidi is a passionate and successful sales executive who has closed over $1.5 billion in revenue and created thousands of jobs worldwide.
She is skilled in solving customer challenges, creating value-added solutions, building trust and relationships, collaborating with teams, and driving innovation and growth. She is also a two-time Gold Stevie award winner, a Diversity, Equity, and Inclusion champion, and an active aging advocate.
Heidi is the Founder and CEO of GirlzWhoSell, an organization that aims to close the gender gap in B2B sales and build the largest pipeline of diverse, early-stage female sales talent. She offers training, mentoring, and career coaching to young women from underrepresented communities who want to pursue a sales career.
Heidi is the Editor and Author of Heels to Deals: How Women Are Dominating in Business-to-Business Sales, a highly acclaimed and award winning book that features the stories and insights of more than 30 women in distinguished sales roles. She is a LinkedIn Top Voice, is ranked in the Demandbase Top 100 Women in Sales and was recently recognized as a Top 50 Women Leader in New Hampshire.
Currently, she is also serving as the Chief Growth Officer of The DORS Group, a real estate company where she leads the marketing, sales, and social media strategies.
Heike Young
Head of Content & Integrated Marketing at Microsoft
Expertise: Content Marketing, Social Media, Copywriting, Ghostwriting, Branding, Consulting
About: Heike is an innovative content creator with over 14 years of experience dedicated to growing brands through compelling storytelling. Throughout her career, she has managed social media accounts for brands boasting millions of followers, created written and multimedia content that influenced millions of dollars in Salesforce revenue, and consulted for prestigious companies like Disney, Clorox, and L’Oréal on their marketing strategies. Heike has also ghostwritten for top executives in both print and digital formats.
Her work has garnered attention from major publications, including USA Today, CNBC, Forbes, AdWeek, VentureBeat, Entrepreneur, eMarketer, and Business Insider. Heike produced and co-hosted an award-winning marketing podcast for Salesforce for two years, which received accolades such as Best Podcast and Best Content Marketing Multi-Year Program from the Content Marketing Institute. Additionally, she led a team that managed Salesforce’s YouTube channel, growing its audience of over 800,000 subscribers and developing branded video content that enhanced partnerships with organizations like CNBC and Formula 1, as well as events such as Dreamforce.
Heike’s passion for content marketing thrives on pushing boundaries and prompting audiences to think differently. She began her career in book publishing as a development editor for the “For Dummies” series at Wiley, where she managed all aspects of book creation, from editing to author guidance. She then transitioned into social media and multimedia content creation in the agency world at BLASTmedia (now PANblast), refining her skills across various digital platforms, including video.
Following this, Heike joined ExactTarget’s content marketing team as its first official content marketing hire, eventually moving to Salesforce after ExactTarget’s acquisition. Over 11 years, she held ascending content leadership roles at Salesforce. In summer 2024, Heike embarked on a new adventure by joining Microsoft to lead content, social, and integrated marketing initiatives.
Hillary Carpio
Head of ABM & Demand Gen at Snowflake
Expertise: ABM, Demand Generation, Growth Marketing
About: Hillary’s entrepreneurial, competitive, and creative spirit was cultivated early on when she sold her family’s farm-fresh eggs to the local community. At just seven years old, she beamed with a shy grin after each sale, exchanged her chicken-imprinted business cards, and envisioned the day she would be racing in the go-cart she was saving for. This experience taught her how to create business interactions that not only generated profit but also left meaningful and authentic impressions on her customers. Her small-town relationships, combined with her passion for creativity, have driven her commitment to crafting innovative and memorable marketing experiences.
Now at the heart of Silicon Valley, Hillary is dedicated to leading the next generation of marketing innovators in B2B marketing. She currently heads one of the largest teams in the industry focused on Account-Based Marketing (ABM). During her tenure at Snowflake, she has developed scalable, repeatable, and measurable processes and programs that support over 200 Sales Development Representatives (SDRs) and more than 400 sales reps, with implementations that extend globally. The unique blend of marketing technology and responsive, human problem-solving distinguishes the Snowflake ABM program, reflecting her passion for impactful marketing strategies.
Hilary Headlee
Advisory Leader, Growth Team at Insight Partners
Expertise: GTM, Growth, Sales, Customer Success, Sales Enablement
About: Hillary brings over 20 years of go-to-market (GTM) operating experience in both B2B and B2C SaaS companies, with a strong emphasis on collaboration across Product, Marketing, Sales, Finance, and IT. Her expertise has supported five successful exits, including initial public offerings (IPOs) for high-growth companies such as Zoom (ZM) and Alteryx (AYX), as well as mergers and acquisitions for Mindbody (PE), Lynda.com (now LinkedIn Learning), and Iconoculture (now Gartner).
Throughout her career, Hillary has focused on bridging the gap between product development and sales, leading GTM Operations, Enablement, and Customer Success teams to ensure customers receive the necessary support. Her global perspective spans North America, EMEA, APAC, and LATAM, and she has experience across various selling motions, from SMB to Enterprise, and in stages of growth ranging from $10 million to $4 billion in revenue.
Her successful exits have been achieved by connecting four key areas: strategies, people, insights, and programs that drive impactful revenue results across distribution channels, including Direct, Channel, and E-Commerce. She has consistently layered these efforts with key growth levers such as new products, pricing strategies, market expansion, and segmentation, while continuously optimizing inbound, outbound, product-led growth (PLG), and account-based experience (ABX) programs.
Hillary adheres to two core philosophies in her operations and advisory roles: first, to achieve revenue targets with as many representatives as possible and to forecast accurately; second, to simplify processes for customers by making it easy for sales and support teams. While the “what” may be straightforward, the “how” poses challenges—representing the ongoing GTM puzzle faced by every company.
Holly Chen
CMO (Interim) at Wonders
Expertise: Marketing Strategy, Growth Marketing, PLG, GTM
About: Holly is an experienced interim Chief Marketing Officer and growth advisor who has collaborated with prominent companies such as Slack, Google, Loom, Miro, ServiceNow, Appsflyer, Superhuman, Gucci, and Softr. She played a pivotal role in driving the Google Store’s growth from inception to impressive revenue figures and propelled Slack’s revenue from $100 million to $700 million in Annual Recurring Revenue (ARR) while navigating its journey to going public.
Operating as a full-time executive at growth-stage SaaS companies with annual revenues ranging from $20 million to $200 million, Holly takes on interim CMO roles, focusing on brand, product marketing, and growth—her primary area of expertise—typically for six to nine months at a time. In addition to her executive roles, she engages deeply with four to five Series A to pre-IPO companies at any given moment, advising them primarily on growth strategies and artificial intelligence. Her advisory work encompasses both strategic and tactical elements, including reviewing ad accounts, SEO plans, growth experiments, user flows, channel expansion, and tech stack evaluations.
Holly’s superpower lies in bridging Product-Led Growth (PLG) and Sales-Led Growth (SLG), assisting PLG companies in moving upmarket to enterprise customers and helping SLG organizations establish PLG strategies. She specializes in SaaS applications, horizontal products, and prosumer subscription models.
In addition to her advisory work, Holly teaches at various universities and online platforms, engages in angel investing, runs a Diversity, Equity, and Inclusion (DEI) coaching program, and mentors at accelerators and investment funds. Her career journey has been driven by a thirst for curiosity and a commitment to continuous learning and self-challenge. She began her professional path as a strategy and operations consultant at Deloitte, transitioned to product management at an early-stage startup in social commerce, and later focused on product marketing at Google. By chance, she evolved into a growth-focused marketer, driving hyper-growth at Google Store and Slack before taking on interim executive and advisory roles. Holly is also open to Independent Board Member opportunities.
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Indu Sudhakar
Managing Partner at What Not To Do
Expertise: strategic advice & guidance, tech, revenue growth, sales process, go-to-market
Ioanna Mantzouridou Onasi
Co-founder & CEO of Dextego
Expertise: Organizational Development • Employee Engagement • Talent Development • Soft Skills Training
Irem Isik
Head of Marketing at Storyly
Expertise: Demand Generation, PR, Brand Strategy
Irina Novoselsky
CEO of Hootsuite
Expertise: Social Media, Marketing, Leadership, Personal Branding, Relationship Building
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Jaclyn Mullen
Head of Marketing at TheLoops
Expertise: Customer Marketing | Demand Gen | ABM | Conversion Rate Optimization | Management and Leadership | Content Marketing | Community Building | Social Media | Analytics | SEO | Sales Enablement | Linkedin Ads | Search Advertising | Email Marketing
Dr. Jacquelyn Kung
Co-Founder & CEO of Activated Insights
Expertise: Healthcare expert, serial technology entrepreneur
Jamie Yates
Commercial Account Executive at Outreach
Expertise: Social Media Marketing, Content Marketing, Marketing, Sales Execution
About: Your network is your net worth. I don’t know who first coined that phrase, but I wholeheartedly agree. I’m here to make memes, build community and talk to people about sales, marketing and getting through this crazy world with my sanity (mostly) intact.
I write poetry, paint and nerd out on Tolkien, Sci-fi movies and watching the sunset over New York harbor.
Jan Young
Founder & Chief Customer Officer of JanYoungCX
Expertise: Post Sales Revenue Optimization, GTM Strategy & Alignment, CS Executive Leader Coaching, Customer Success, Customer Journey, Community Building, Retention
About: I love working with my clients to help them maximize customer revenue. The biggest challenge companies and leaders have is Go-To-Market alignment. That’s why I founded JanYoungCX: I help leaders break down silos, identify their North Star, and build a Roadmap to get there.
Customer Led Growth means when your customer is successful, you’re successful. Without your customer, you don’t have a business. Customer-centric businesses have exponential growth.
My coaching services focus on helping Customer Success Leaders step up to executive leadership and understand their role as Post Sales Revenue Leaders.
Jane Menyo
Head Of Customer Marketing at Gong
Expertise: Event Management, Training, Management, B2B Marketing
Jane Serra
VP Marketing
Expertise: Marketing, Product Marketing, Strategic Partnerships
About: Jane Serra is a marketing executive with over 17 years of experience leading B2B marketing teams across demand generation, brand, product, and partner marketing. She is passionate about building high performing, collaborative marketing teams from the ground up. Jane created and hosts the popular podcast Women in B2B Marketing, with the goal of getting more women on mics and stages. She’s also a toddler mom and hopes to one day speak more than 1.5 languages.
Janice B Gordon
Founder of Scale Your Sales
Expertise: Sales & Marketing, Customer Retention, Training & Development, Management Consulting
About: Ready to drive unstoppable growth and transform your sales game? As the Customer Growth Expert, I’m here to empower CEOs, CROs, and Sales Leaders to achieve unparalleled success.
Picture this: hiring sales professionals with absolute certainty of success, nurturing your sellers to be highly productive teams that consistently hit targets, and generating profitable, customer-centric businesses that your buyers and customers are thrilled to partner with.
But here’s where the magic happens: I offer exclusive access to the only sales-specific predictive and verified database.
This groundbreaking resource allows revenue-generating organizations to benchmark the exact success metrics to recruit and onboard with on-the-job certainty and tailored to their best customers. It’s about being better, consistent, resilient, and more profitable with your best customers.
My track record speaks volumes: I’ve helped companies double their revenue one such company, increased by $6 million in less than 12 months using my proven strategies to scale their sales.
As a TEDx and international speaker, Cranfield School of Management Executive MBA, facilitator, and educator, I am listed by LinkedIn Sales as one of 15 Sales influencers to follow, and Rev Tech Strategist 2024. I bring a unique blend of expertise and modern insight to your table.
Let’s connect and revolutionize your approach to revenue growth through customer excellence and sales mastery. Together, we will transform your sales operation to its full potential and create lasting sales success!
#ScaleYourSales #CustomerCentricity #CustomerGrowthExpert
Visit My LinkedIn / Let’s Talk
Jayshree Ullal
CEO & President of Arista Networks
Expertise: Strategy, Leadership
Jeaneen Andrews-Feldman
Chief Marketing Officer at Simpli
Expertise: SaaS, B2B Marketing
Jen Allen-Knuth
Founder of DemandJen
Expertise: Outbound Selling, Sales Leadership, Sales Training, Professional Development
About: 40-60% of complex B2B purchase attempts end in “no decision” and involve ~11 customer stakeholders.
We’re not losing to our competitors. We’re losing to customer risk aversion. We’re losing to the customer’s gut feeling that no matter how much “better” our solution may be, the road to “better” involves change, cost, productivity losses while the team learns how to do/use something new.
We’re losing because in an environment where uncertainty is high, humans will do everything they can to avoid risk. How are you showing your customers the cost of inaction in your outreach? How are you helping them realize that the pain of same is greater than the pain of change?
I’m passionate about partnering with B2B Sales teams to help them stop losing deals to status quo, price, or no-decision.
Jen Igartua
CEO of Go Nimbly
Expertise: RevOps, Customer Journey, Sales, Revenue, Growth
About: By day I’m the CEO of Go Nimbly–working with high-growth companies to create a frictionless, human buying experience with RevOps.
By night, I’m creating sweet games with my friends at Pillbox Games, making crafts, and taking improv classes (which is how “Yes, and” became a key part of how we work and innovate at Go Nimbly).
Jen Rapp
CMO at Superside
Expertise: B2B Marketing, Communications
Jennifer Bisceglie
Founder and Executive Vice Chair at Interos Inc
Expertise: supply chain risk, logistics, risk management
Jennifer Griffin Smith
Chief Market Officer at Acquia
Expertise: B2B Marketing
Jennifer Smith
CEO at Scribe
Expertise: Strategic Planning, Business Development, Market Entry, Strategic Consulting, Data Analysis
Jennifer Tejada
Chairperson & CEO of PagerDuty
Expertise: Business Strategy, Product Management, Leadership
Jenny Anderson-Frasier
Consultant – SME & SaaS Sales Instructor of Generation
Expertise: Tech Sales, SaaS Sales, Leadership, DEI
Jessica Baum
SVP Marketing and Interim Head of Marketing at BERA
Expertise: Brand, GTM Strategy, Pricing, Packaging, Positioning and Promotion, Market and Competitive Research, Brand and Performance Marketing, and Enablement
About: As a seasoned B2B marketing leader with over 16 years of experience, my journey has been characterized by continuous learning, embracing both successes and setbacks. I view marketing as more than a mere business function—it is a comprehensive strategy that influences every aspect of the buyer’s and customer’s experience, encompassing product functionality, pricing, packaging, promotion, and the people who represent the brand.
My expertise is in developing unique go-to-market (GTM) strategies that differentiate my products from the competition, driving business growth. I play a pivotal role at the intersection of GTM teams, ensuring alignment and readiness for success. My responsibilities include guiding product development based on customer needs, advising marketing on effective pricing and promotion strategies, empowering sales teams, preparing customer success teams for onboarding and fulfillment, and encouraging regular product usage for customer retention and expansion.
My experience spans hands-on roles in startup settings as well as navigating the complexities of global enterprises. I have a consistent record of exceeding business objectives. My passion for product storytelling and driving product adoption is underpinned by a deep understanding of SaaS growth dynamics. This knowledge enables me to excel in fast-paced and challenging environments, constantly pushing the limits of marketing excellence.
Jessica Molitor Larson
Vice President of Sales – Key Accounts at Onit
Expertise: Sales, Leadership, Management, Communication
Jessica Rowe
Marketing Operations Manager at Crossbeam
Expertise: Marketing Ops, Tech Consolidation, Project Management
Jessie Lizak
Founder & CEO of Reveting
Expertise: Professional Branding, Personal Branding, Social Media, B2B Marketing, Marketing
About: I have a passion for building brands that drive revenue. I enjoy helping companies enhance their personal & business brand presence by leveraging LinkedIn and livestreaming.
I am the founder and host of Reveting. At Reveting, we are dedicated to empowering both individuals and teams in building and elevating their personal brands, with a special focus on LinkedIn and livestreaming to help them increase inbound form qualified buyers.
Our unique approach is encapsulated in our innovative WinsDay model, a strategy we not only implement internally but also enthusiastically teach to our clients.
On the side, I am a Fractional CMO and a Marketing consultant and coach.
Jessie Shipman
CEO of Fluincy
Expertise: Partnerships, Community
Jill (Brown) Huckeby
Sales Leader, Named Accounts at Benchling
Expertise: B2B, digital transformation, ediscovery, cybersecurity
Jill Rowley
Strategy & Evangelism at nearbound.com
Expertise: SaaS, Sales, Marketing, Partnerships, Revenue, SaaS Advisor
About: 23 years in SaaS. Early employee at Salesforce (first 100), Eloqua (#13), HubSpot Advisor (2014-2016), Marketo (2018).
Love startups, especially category creators – – in the trenches building Nearbound.
Born Sales. Bred Marketing. Building Partnerships.
I spent six years in management consulting, 52 quarters in software sales at Salesforce and Eloqua, six years doing professional speaking, 2018 reporting to the CEO of Marketo (acquired by Adobe for $4.75B), Limited Partner “LP” and GTM Advisor at Stage 2 Capital.
I started investing in 2012 and maintain my personal portfolio of investments in sales and marketing technology startups. I also started advising startups in 2012 and joined my first Board of Directors in 2016. Four of the companies I’ve advised have had successful exits — HubSpot, Accompany, DataRPM, and PartnerHacker.
My work keeps me focused on the changing B2B buying environment and what revenue teams need to do to evolve their culture, skills, processes, data, and tools.
Judie Endemann
Vice President of Operations at Docupace
Expertise: business management
Julia Hartz
Co-Founder, CEO, & Executive Chair of Eventbrite
Expertise: Events, Experiences, Leadership, Software
Julianna Lamb
Co-Founder & CTO of Stytch
Expertise: Strategy, Leadership, Technology
Julie Mann
Vice President of Sales at Tapcheck
Expertise: Sales Management, Social Media Marketing
Julija Noskova
Head of North America Marketing at Pigment
Expertise: Account-Based Marketing • Digital Marketing • Strategic Planning • Integrated Marketing • Leadership
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Kacie Jenkins
SVP Marketing at Sendoso
Expertise: Account Marketing • Customer Marketing • Pipeline Generation • Content Marketing
Kandace Banks
Sales Enablement at Re:Work Training
Expertise: Sales, Sales Enablement, Sales Development, Startups
About: I am a mom of 2 (teen & toddler), an ex-medical billing guru, and a contest junkie who along with having a creative soul, my developer strength is always present. If you catch me outside of work, I’m a Home Chef – having fun recreating amazing dishes I’ve enjoyed from all over the world- and an avid lover of volunteer work!
Dedicated to improving the way moms transfer their skills over to sales and feel empowered while doing it. I have compiled a simplistic BDR onboarding guide with key coaching tips for anyone new to this space. New sales reps have been able to stay organized, improve the quality of prospect engagements, and stay authentic while pitching. I know what works for people with non-traditional backgrounds like myself. If you can manage a household and survive the toddler stage, you can master tech sales. ✨
My superpowers are enablement, developer, individualization, and adaptable.
SaaS Lover!!!!!
I have the ability to recognize and cultivate the potential in others. My innovative ideation is complemented by a strong sense of individualization, enabling me to tailor solutions with empathy and understanding to the specific needs of each person. Rooted in my core beliefs, I navigate challenges with adaptability, always ready to evolve and pivot according to the situation.
Whether it’s sales chatter or just mom life in general, let’s enjoy some tea and pick each other’s brains. I’m here for it all!
Kara Brown
CEO & Founder of LeadCoverage
Expertise: CRM Automation, Inbound/Outbound, Sales Enablement, SEO, Social Conversion, Measurement
About: Kara Brown was one of the first employees at Echo Global Logistics, which grew quickly in three years and her name is on the company’s 2009 IPO press release [NYSE: ECHO].
In 2017 after a successful corporate career including SEKO Logistics, OHL (now Geodis), and Rubicon Global, she partnered with Will Haraway, another industry veteran, to start LeadCoverage. Brown is also an active force in empowering women leaders. She is on the board of the Entrepreneurs Organization Atlanta chapter, LaunchPad2x, and co-founded CloseHer, a community for women in sales.
Karen Mangia
President & Chief Strategy Officer at The Engineered Innovation Group
Expertise: Customer Experience, Sales, Marketing, Strategic Partnerships
About: I am a catalyst, creator, connect and coach who helps executives, entrepreneurs and enterprises around the world solve complex, strategic business problems and position themselves for future growth by leveraging my Executive experience in public and private companies. I have a deep understanding of the customer experience–inside and out–from leading sales, global Voice of the Customer portfolios for Fortune 50 companies, and 20+ years of consulting directly with customers across multiple industries and segments.
In my role as President & Chief Strategy Officer of The Engineered Innovation Group, a high growth B2B SAAS startup, I’ve helped lead the company to double digit Y/Y revenue growth, raise seed round funding, refresh our marketing strategy and assets, and launch + lead our billable Engineered Innovation practice.
As Vice President of Customer and Market Insights at Salesforce (NYSE: CRM), I regularly consulted with senior leadership at Fortune 1000 companies as well as privately funded high-growth businesses to accelerate transformation and increase market share. I engaged with key customer accounts to develop innovative strategies to address their key business challenges and translated feedback into actions to increase customer retention, growth, and satisfaction.
My passion for customer success began as an account manager at AT&T, where focusing on customers’ goals led to exceptional success. I consistently outperformed production and revenue targets by double and triple digits (up to 522%), growing revenue up to 51% YOY.
At Cisco, I led a diverse sales team of technical and channels professionals to achieve a multi-million-dollar impact. I created Cisco’s first Partner Experience Team, a cross-functional global initiative that made it easier and more profitable for partners to work with Cisco. I then led a global Insight Innovation team overseeing Customer Satisfaction & Experience, Diversity Business Practices, and Global Offset & Countertrade.
Karen Talavera
Founder & Principal at Synchronicity Marketing
Expertise: Email Marketing, Digital Strategist, Response Optimization, Digital Marketing
Karrie Sanderson
Marketing Strategy / Chief of Staff at LiveRamp
Expertise: Strategy • Marketing Strategy • Cross-functional Team Leadership • Brand Management • Growth Marketing
Kary Jablonski
CEO of Trucker Tools
Expertise: Economics, Data Analysis, Strategic Planning, Leadership, Career Planning
Kate Bradley Chernis
Co-Founder and CEO of LatelyAI
Expertise: Brand Marketing • Content Marketing • Content Strategy • Event Marketing • Growth Marketing • Lead Generation • Marketing Consulting • Marketing Strategy • Product Marketing
Kate Erwin
Expertise: Content Marketing, Copywriting, Social Media, Branding, Ghostwriting
About: Hey, I’m Kate. Content is my life. I started my career as a copywriter at a content farm.
Nearly a dozen years later, I’m still a copywriter, but now I take my time to create content that connects people and ideas. I’ve worked with countless sales tech companies both full-time and freelance.
If you need help creating content for your B2B SaaS brand, reach out. I’d love to collaborate.
Katherine Barnes
Account Executive at Warmly
Expertise: Revenue, Relationships, Marketing, Tech
Katherine Kostereva
Chief Executive Officer at Creatio
Expertise: CRM, Business Processes
Kathleen Booth
SVP of Marketing & Growth at Pavilion
Expertise: Marketing, Entrepeneurship, Growth, Revenue
About: Kathleen Booth joined Pavilion as a member in 2019, and later went on to become a founding co-chair of the Washington DC chapter, a Pavilion Ambassador, and today, SVP of Marketing and Growth. In that capacity, she leads marketing and growth for the 10,000+ member global community of go-to-market executives.
Prior to joining Pavilion, Kathleen was founder and CEO of Quintain Marketing, a digital marketing agency.
After selling her company and before joining Pavilion, she held marketing leadership roles at VC-backed B2B technology companies including Attila Security, clean.io, and Tradeswell and continues to serve as an advisor and fractional CMO to early stage B2B SaaS and Web3 startups. She has been recognized as one of the 50 Top B2B Marketers to Watch by TopRank, and one of 6 Global Marketing Advisors Who Are Rising Stars by USA Today.
Kathryn Van Nuys
Head of Startup Business Development at AWS
Expertise: Venture Capital, Asset Management
Kathy Klotz-Guest MA, MBA
Founder of Keeping It Human
Expertise: Thought Leadership, Public Speaking, Corporate Training, Leadership Development, Team Building
About: It’s no secret that to be competitive and innovative, your company has to be a great place people WANT to work at. It’s getting harder. Creativity and Innovation live at the intersection of courage, trust & connection. These look a lot like humor. No, it’s not about telling jokes at the water-cooler. It’s cool, HR.
While leading tech product & marketing teams by day and working as a comedian by night for 20+ years, I learned:
- The biggest laughs come from trust and connection
- Laughter builds community
- The biggest standing ovations came when courage filled the air
When connection was strongest, so was innovation.
I got curious: Is this how I get my team to create better storytelling, customer service, productivity?
That led me to start my business, write my book, “Stop Boring Me!” about comedy principles for innovation, and, today, advise global teams & senior leaders on braver culture.
Trust, connection and courage lead to innovation, stories, comms. Humor & laughter open that door.
Leaders, ready for you & your teams to be braver? Let’s talk!
Katie Penner
Head of Sender Relations at Sendoso
Expertise: Partnerships, Sales Development, Marketing Strategy, Community-Led Growth, Revenue
About: Katie Penner is the Head of Sender Relations at Sendoso, where she has distinguished herself through her innovative approach to social content, direct marketing programs, and her role as chief evangelist. Her journey at Sendoso, spanning over three years, shows a rapid ascent from roles in sales development and strategy to leading sender relations.
Katie’s passion for empowering businesses to leverage direct mail for impactful engagement has been a cornerstone of her success.
Katrine Reddin
Head of Sales at Commsor
Expertise: Brand, Content, Community-Led Growth, Sales, Marketing
About: Need help building a personal brand or elevating the women on your team?
I work with teams and individuals to create fun, authentic, interesting, and sometimes creatively chaotic brands to bring more attention to your profile and convert your audience into revenue and opportunities.
I also dedicate time to elevating the voices of women in business by creating speaking, leadership, and other opportunities for the women on your team.
Kavita Nehemiah
Executive Director at SNAP
Expertise: Finance, Portfolio Management
Kayla Green
Community Manager at Gartner Peer Community
Expertise: Community Development & Community Growth
About: I am a Community Manager at Gartner Peer Community, a platform that challenges the status quo of alternative social media and peer/industry networking destinations. I lead the Sales and Finance communities, focusing on development and growth, and act as a liaison for members of these communities.
My mission is to cultivate communities where everyone feels included, understood, and valued. I’m “jazzed” to connect with other community builders, evangelists, and social media marketing experts!
Kayla Lazenby
Sales Development Representative at SchoolStatus
Expertise: Sales Development
Kaylee Edmondson
Founder of DemandLoops
Expertise: Demand Generation • Marketing Operations • Marketing • Marketing Strategy • Advertising
Kim Crawford Goodman
Chief Executive Officer at Smarsh
Expertise: Payments/Financial Services, Technology and Travel/Hospitality
Kimberly Roman
Sr. Director, Global Demand Generation at Okta
Expertise: Driving B2B SaaS Revenue Growth, Building and Scaling World Class Marketing Teams
Kristen Koenig
RVP, Video GTM (Meetings, Webinar, Events) at RingCentral
Expertise: Events, enterprise business development
Kristie Faltorusso
Chief Customer Officer at ClientSuccess
Expertise: Customer Success, revenue, advocacy
Kristie Invie
Senior Vice President, Client Solutions at Amplifire
Expertise: Innovation, data mining, data analytics, project management and quality improvement
Kristie Jones
Founder & Principal of Sales Acceleration Group
Expertise: Sales Processes, Startups, Sales Prospecting
About: Kristie, author of “Selling Your Way IN”, is a speaker, coach, and sales process consultant. Companies hire Kristie to elevate their sales organization because most sales leaders and professionals are discouraged and frustrated about anemic pipelines, low close rates, and missed targets.
Kristie’s willingness to get her hands dirty and her “take no prisoners” approach when helping companies drive more revenue from their Sales and Customer Success teams is what makes her so valuable to her clients. Her mission is helping companies find top talent as well as creating a sales accountability culture to ensure revenue growth.
Kristie is passionate about coaching sales teams to leverage their superpowers to reach their full potential, and she wants representatives and sales leaders to identify and embody the practices and characteristics of Top Ten Percent achievers.
Krysten Conner
Sales Strategist at UserGems
Expertise: Career Development Coaching, Negotiation, Corporate Training, Public Speaking, Interview Preparation, Training
About: I never expected to end up in Sales. I was going to be a teacher. Help people. Change the world. After 3 years of teaching middle school history, I loved the kids but I was exhausted.
It seemed like a good time to return to our family’s global insurance agency. This was a business I knew well, and my parents were looking to pass it to a new generation.
Over several years, I led multiple departments, from Operations to Training to Sales. The most important thing I learned: I was not passionate about running an insurance agency. This was a particularly low point because it forced me to re-think (again) what I wanted to do with my life.
I still wanted to teach, help people and change the world. And I realized that when I was doing Sales for our agency, it felt like I was doing all three.
So we sold the agency, I dove back into sales and never looked back.
From entertainment to construction to retail to property management to consulting to health care to financial services to waste management to manufacturing to software. I’ve worked with all types of clients.
That made it easy to transition to the role I have now. Helping sales & marketing leaders in every vertical accomplish things they care about.
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Lashay Lewis
Expertise: Content Strategy, Content Marketing, Entrepreneurship, Marketing
About: I am the founder of AuthorityPlug. My experience is in content marketing. Priorly, I have taken a SaaS blog from less than 6 to 30+ conversions per month within 5 months. I’ve achieved first page rankings for high converting keywords with minimum to no link building, doubled organic traffic in less than 6 months, and tripled conversions with less than 10 articles.
I now advise and execute content marketing strategies for 7-figure companies.
What I do now for SaaS companies:
- Develop a content marketing strategy for your team that drives inbound leads (even with a small team)
- Help your team achieve content marketing and sales alignment
- Cure the “content chaos” in your team and get them aligned on priorities
- Show clear reporting that content marketing is directly producing demo signups
Laura Erdem
Sales Leader – North America at Dreamdata
Expertise: Sales, Outbound Practices, Content Creation, Sales & Marketing Alignment, People-First Strategies
About: Laura is a Sales leader with a crush on Marketing. Working at a startup called Dreamdata, running a North Americas Sales team.
First time sales leader at a startup, with a long experience in enterprise sales. Not sure if you want it more fun, cause then you can play in that I finished an art school and have been a radio DJ. Now in sales almost by accident!
Laura Spiekerman
Cofounder of Alloy
Expertise: Venture Capital, Strategy, Entrepreneurship
Lauren Alt Kishpaugh
Sr. Director, Demand Marketing at Pendo.io
Expertise: Marketing, Analytics, Social Media, Content, Email Marketing
Lauren Brownstone
Fractional Chief Learning Officer at Insignia Training Partners
Expertise: Organizational Learning • Organizational Effectiveness • Enablement • Leadership Development • Employee Engagement
Lauren Goodell
Founder and CEO of Zinnia
Expertise: customer relationships, tech marketing, community, technology, culture
Lauren Kreisberg
VP of Product Management at SalesIntel
Expertise: Product Management, Product Marketing, Customer Delivery, Product Innovation
About: Lauren Kreisberg is VP of Product at data intelligence company SalesIntel. She has over 15 years of experience in SaaS and DaaS products in the adtech and martech space, and over 10 years as a Product/R&D leader, contributing to several exits, including acquisitions and IPOs. Lauren’s product passion is in the application of data science and machine learning at scale, striving to make data more accessible and actionable. Having worked with a variety of teams and colleagues across the US and well beyond, Lauren has been applying virtual-first and remote-inclusive practices to teams of all sizes since before it was cool.
Lauren Sallata
Chief Marketing Officer at Ricoh
Expertise: Executive Management • Marketing Strategy • Business Development • Digital Transformation • Product Marketing
Lauren Silvers
Director, Sales Programs at Ironclad
Expertise: Program Management • Go-to-Market Strategy • Organizational Change Management • Sales Enablement • Sales Operations
Lauren Vaccarello
Public Board Director | CMO | Investor
Leah Linnet
Head of Demand Generation at SundaySky
Leah Tharin
Product & Growth Exec. for B2B Scaleups
Expertise: Product Innovation • Product Management • Growth Strategies • Growth • scaling
LeeRon Yahalomi
Head of Customer Success at Regie.ai
Expertise: Sales, AI, Customer Success, Brand, Brand Loyalty
About:With over 16 years of experience in customer success, sales, and strategic partnerships, LeeRon is a customer-centric leader who drives growth and retention for innovative companies. She is currently the Head of Customer Success at regie.ai, a platform that uses GenAI and automation to make prospecting easier for businesses and better for buyers. where she leads a team of customer success managers who ensure the best outcomes and experiences for clients across various industries and segments.
She is also a Founding Member of RevRoom, a trusted space where curious revenue leaders collaborate on the future of B2B go-to-market. As part of this community, she shares insights and expertise on how to build and execute effective enterprise GTM strategies, leveraging her learnings and experiences in building and leading sales and CS teams. Additionally, she is a Customer Success Coach at Catalyst Software, a Board Advisor at Tombolo Institute, and a Founding Mentor at Women in Customer Success, where she supports and empowers other professionals in the field. her mission is to help customers succeed and grow with the power of technology, education, and human connection.
Lenny Ohm
Head of Marketing at Accord
Expertise: B2B Marketing and Communications
Leslie Barrett
Founder & Consultant at CMA Soulmate
Expertise: Customer Success, Customer Success Training, Content Creation
About: Customer-centric B2B Marketer at the intersection of Customer Success and Marketing. I enjoy finding ways to showcase the most valuable part of any company: customers. I have deep expertise in client relationship management, the customer journey, and customer retention.
I’m passionate about the power of customer advocacy to create great experiences that deepen relationships, enhance customer satisfaction and, as a result, drive revenue.
Leslie Douglas
VP of Sponsorship Sales at Sell Better
Expertise: Sales, Sales Training & Development, Product Management, Revenue
About: I got into sales as a profession as many people do…. on accident! But over time, I have discovered that everything we do in our daily lives is sales.
I was selling when I negotiated staying up 5 more minutes at bedtime as a child.
I was selling during my audition for the elementary school production of The Wizard of Oz.
I was selling the heck out of those Girl Scout Cookies to my parent’s colleagues.
I was selling when I wrote my college admission essays.
You get the point!
Every day, we have social interactions that give us the opportunity to make a sale. The impression you leave on others could change your path!I am the mother to a bold and creative 7 year old daughter. I am a supporter of women everywhere in every walk. I am a storyteller & avid story collector. Passionate about ethical fashion & fair trade.
Leslie Greenwood
Co-Founder at WednesdayWomen & Founder at Chief Evangelist Consulting
Expertise: Sales, Evangelism, Community-Led Growth, Customer Success, Support, Startups
About: I help companies build communities of evangelists that drive growth and brand awareness. I love the hustle of startups and combining this with building value-driven communities and I’ve found my home.
I have over 20 years of leadership experience in community, customer success, support, client services, and sales. My professional passion is bringing the power of connection, community, and evangelism into startups. You can expand and retain customers while inspiring them to become brand evangelists by providing an experience that surpasses expectations, creating genuine connections, and providing your members/customer a forum to help each other.
I’m also a fan of coffee, good chocolate, quiet dogs (not mine, unfortunately), and talking loudly about diversity in tech.
Leslie Ventez
Founder of The Sales-Led GTM Agency
Expertise: Sales, Sales Training, GTM Consulting, Relationship Building, Revenue
About: Discover the Power of Effective Sales Training & GTM Strategy with Me.
As a corporate sales trainer and sales-led GTM consultant, I am dedicated to transforming the way your team engages with prospects. Say goodbye to one-sided conversations and hello to meaningful interactions that drive results.
I can teach your team to talk WITH prospects instead of AT them.
Lex Winship
Head of Brand and Content at Loxo
Expertise: GTM, Brand, Content Strategy, Content Creation, Copywriting, Revenue
About: I am a dynamic visionary and dedicated team player skilled in creative direction, brand strategy, leadership, copywriting, and content management. I love breathing new life into tired things and using words to compel an audience to engage/feel/give/do.
I’m really good at cutting through the marketing jargon NOISE and helping you focus on what matters most: knowing your customers (and their needs), and making sure you know how to talk about your product in a way that resonates.
In my personal life, I am a mental health advocate and a certified weirdo who loves her cats—Ethan & Pino—way too much. If I don’t know you yet, I probably want to—so feel free to reach out!
Linda Tong
CEO of Webflow
Expertise: Product management, entrepreneurship
Lindsay McGuire
Associate Director of Content and Campaigns at Goldcast
Expertise: Event Marketing, Demand Generation, Content Strategy, Content Creation, Digital Marketing
About: Are you an event marketer, demand generation professional, or content leader looking for ways to get the most out of your digital events strategy? The stars aligned in bringing you to my profile then, because that’s exactly what I specialize in.
As the Associate Director of Content & Campaigns at Goldcast, my days are spent overseeing and creating content around how B2B marketers can use events as one of their top revenue driving channels. Head over to goldcast.io to learn more about how events can be a powerful brand and business growth driver, from webinars and ongoing series to summits and conferences.
If you’ve gotten this far and want the inside scoop about my new series, Donuts & Demands, I’d love to tell you more about what I have in the works and get your thoughts! It’s going to be a fun, informative, and collaborative show made for demand gen marketers.
Over my career, I’ve contributed to the content functions at the largest credit union in Alabama, the most well-known nonprofit brand in the world, and a SaaS company that made five acquisitions in two years. My diverse background across various industries makes me a well-rounded content leader and strategist who knows how to create a content engine, build relationships across teams, integrate holistic messaging across all channels, and think creatively while staying laser-focused on business goals.
I enjoy educating others and presenting on various topics, such as podcasting, content marketing best practices, digital strategy development, and nonprofit leadership. I have created presentations for CU Social Media Conference, Together Digital Indy, Junior League of Indianapolis, and the FOUND Conference. I also have experience as an emcee, including JLI’s 100th Anniversary and Shopper’s Eve.
Lisa Nakano
VP, Customer Engagement at Forrester
Expertise: Demand Generation, Strategy, GTM
Lisa Skeete Tatum
Founder and CEO of Landit
Expertise: Equity and Diversity, Talent, Employee Wellness
Liz MacEwan
Lead Sales Enablement Mgr | Learning Strategy & Design | GTM Strategy & Enablement at Cloud Software Group
Expertise: Sales Enablement • Channel Sales • Instructional Design • Information Technology
Liz Petoskey
Head of Business Systems Programs at Intercom
Expertise: Financial Planning, Strategy, GTM Strategy, Operations
Liz Pharo
Founder & CEO at Divorce.com
Expertise: Healthcare IT, EHR
Liza Adams
AI Advisor & Fractional CMO at GrowthPath Partners
Expertise: Artificial Intelligence (AI) • Go-to-market Strategy • Product Marketing • Demand Generation • Storytelling
Lori Richardson
Expertise: Sales Process • New Business Development • Sales team analysis • Sales Prospecting • Leadership
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Madeleine Work
Product Marketing Manager at Chili Piper
Expertise: Product Marketing • Messaging • Positioning • Competitive Intelligence
Maranda Dziekonski
CS Executive, Fractional COO
Expertise: Customer Success (B2B, B2C, B2B2C), Customer Support (B2B, B2C), Tech Support, Contact Centers (Inbound/Outbound), Sales
Maria Pergolino
EIR @ Scale Ventures, Chief Marketing Officer (ActiveCampaign, Anaplan, Marketo)
Expertise: GTM Strategy, GTM Alignment, Revenue, Leadership
Marija Skobe-Pilley
Founder at Women in Customer Success
Expertise: Customer Success, Community, GTM Strategy, Personal Branding
About: Marija is an award-winning Customer Success Strategist and thought leader. She’s the Founder and CEO of Women in Customer Success, a network for connecting, inspiring and showcasing women in the Customer Success industry. She started the movement with the Podcast to feature remarkable women and today this is a go-to hub and a community for Customer Success careers, including mentoring, masterclasses and enablement.
As a fractional CS leader, Marija helps companies build and scale high-performing teams in a hypergrowth environment. She’s also a coach and mentor for CS leaders and managers and a sought-after keynote conference speaker on topics of Customer Success, Customer Advocacy, Creating Communities and Developing Personal brands.
Marija holds degrees from the University of Cambridge (MPhil in Education) and the University of Zagreb (BA in Music, MMus).
Nice to know: Marija is an avid runner, having completed several half marathons. As a classical musician turned tech, she’s s leading a children’s choir to create lasting memories and performance experiences for her children.
Mary Poppen
President and Chief Customer Officer, Employee Experience Division at HRIZONS
Expertise: Customer experience, employee experience
Mary Shea
Go-To-Market Advisor
Expertise: Sales, GTM, Evangelism, RevTech, Buying Process, Sales Strategy
About: I began my professional life as a classical musician – an oboist who went on to earn a PhD in Musicology and Ethnomusicology. I loved the rhythm of being an orchestral musician and academic but some years later I found myself looking for a more expansive palette. A serendipitous opportunity presented itself and I took an entry-level sales position at Forrester Research. Shortly thereafter the company had a successful IPO and I embarked on an unimaginable personal and professional journey.
Over more than 25 years in business I have held various roles including CRO, Analyst, Evangelist and most recently co-CEO. I am invigorated by working with smart collaborative professionals and I have a passion for and deep industry expertise in all things RevTech.
MaryAnn Pagano
CEO of Blackhawk Data
Expertise: Executive leadership, GTM Strategy, Thought Leadership, Data
About: With two decades of organizational leadership experience and a proven track record of driving business outcomes, Maryann Pagano serves as the CEO of BlackHawk Data responsible for establishing and nurturing the business’s vendor partner and distribution relationships and aligning those with the goals of BlackHawk Data’s customers, delivering an exceptional experience.
Maryann combines her years of customer service expertise with her enhanced leadership knowledge to make impactful decisions in hiring new employees, and developing current employees, to excel for their benefit and that of the company. She also serves as the lead for the organization’s Sales teams and oversees all its marketing activities, extending BlackHawk Data’s reach in the market and enhancing its capabilities to provide customers with the solutions they need to realize success.
Mathilde Collin
CEO of Front
Expertise: Strategy, Entrepreneurship
Meagen Eisenberg
Chief Marketing Officer at Samsara
Expertise: Leadership, Strategy, B2B Marketing
Megan Bowen
CEO of Refine Labs
Expertise: Marketing, Operations, Demand Generation, Content Strategy, Content Creation, Community-Led Growth
About: I create the conditions for people, customers, and companies to be successful. I am the CEO of Refine Labs, A B2B Digital Marketing & Demand Generation Agency.
Why are we different?
- We’re not incentivized to spend more, we’re incentivized to drive more revenue
- We combine our modern demand strategy, measurement framework, paid media and creative execution to drive more web conversions, more qualified pipeline, more closed won revenue
- We are in our customers CRM to measure & track program effectiveness
- Our specialty is deploying demand creation programs in paid social with our media + creative strategy and process for rapid iteration and learnings
- We have extensive experience in deploying ABM programs to drive awareness and conversion of key target accounts to accelerate pipeline velocity
Meghann Misiak
Founder & Sales Coach of The Path to President’s Club
Expertise: Sales, Storytelling, Training, Leadership
Melanie Borden
Founder & CEO of The Borden Group
Expertise: Competitive Analysis • Social Media Strategy • Marketing Strategy • Branding & Identity • Personal Branding
Melanie Fellay
CEO of Spekit
Expertise: Leadership, Entrepreneurship, SaaS
Melanie Perkins
Co-founder & CEO of Canva
Expertise: SaaS, Product Development, Innovation
Melinda Mathews
Chief Revenue Officer at Productside
Expertise: Customer Success / Account Management, Sales Team Leadership, Sales Enablement, Customer Experience, Client Relations, Talent Development, Quota Attainment, Inside Sales Department Launch, Agile Project Management, Enterprise Contract Negotiations, Resource Optimization
Melissa Gaglione
Specialized Account Executive at Deel
Expertise: Video Selling, Outbound Sales, Sales Enablement, Sales Training, Sales Management, Events
About: My endless curiosity has led me to explore careers as an elementary school teacher to an on-air news reporter to currently an AE in SaaS Sales.
In January 2024 I launched my Pop Up Content Events Company, MelissaGaglione LLC. I hosted the first B2B multi sponsor content house (SCKO) paired with a 2X sold out Yacht Networking Event for the local community.
I believe in meaningful, fun, creative, helpful content curated by learners & experts.
As a meditation & yoga enthusiast, I take my practice off the mat and apply it to my day-to-day work life. I enjoy helping, guiding, and teaching habits that have helped me limit stress and cultivate a happier lifestyle — I’ll post about that!
I believe in incredibly thoughtful and research-driven outreach to shine a light on challenges my prospects might be facing. I love to do this using video! As a consultative seller, I want to help my prospects and clients be successful by understanding their true needs.
I leverage my teaching and news reporting skills to curate a fun and research-driven sales process. My goal is for prospects to walk away more knowledgeable and feel that they can accomplish their goals.
I love, love, love to help people! Please let me know if I can connect with you, share resources, or answer any questions. We are all happier when we help each other.
Melissa Moody
General Manager at Commsor
Expertise: Go-To-Network, Startup Marketing, Digital Marketing, Community-Led Growth, Revenue, Entrepreneurship
About: I’m a full-stack marketing executive and entrepreneur with a passion for user-first products and a talent for creating clarity from chaos. I believe deeply in finding your focus and going big.
Currently, I run SaaS startup Gated as CMO & Founder, building a foundation on brand narrative and executing rapidly on multi-channel GTM strategy.
I’ve always been a passionate advocate for fast, frictionless user experiences on the web. Over 14 years at Google, I worked with Fortune 500 Travel companies to build effective cross-channel marketing strategy and create amazing user experiences.
I’m a major advocate of remote work and the benefits it brings for mental health, families, and the earth
I am addicted to product ideation and helping entrepreneurs find product-market fit.
Mia Elmkvist Schneider
Vice President | Sales & Customer Success | EMEA & ROW at Queue-it
Expertise: Business Strategy • Business Development • Customer Relations • Team Leadership • Sales
Michelle Benfer
SVP, Head of Revenue at BILL
Expertise: Revenue Leadership, Business Development, Strategy
Michelle Craig
Commercial Account Executive at Uniphore
Expertise: Outbound Sales • Creative Strategy • Cold Calling • Networking • Business-to-Business (B2B)
Micki Howl
Chief Revenue Officer at Marigold
Expertise: Sales, Customer Success, Strategy Execution, Cross-Functional Collaboration
MJ Smith
CMO at CoLab
Expertise: B2B Marketing, Product Marketing, Demand Generation, Marketing Strategy
About: I am interested in shaking up the way we do things on an industrial scale.
I told the board of one company to develop a fire detector for dog owners. One year later, I pitched an audience of 60 senior execs on an IoT sensor for live fish transport. The first thing got me laughed out of the room. The second one won my team 1st place in a pitch contest and $150k in funding.
I learned from both experiences, so I wouldn’t change a thing.
It turns out that the fish project was ROI positive in under 5 months. That success was enough to propel me into my first leadership role, heading up marketing for Firetrace.
As the company’s first ever VP of Marketing, I changed how the organization defines marketing – from the brochure department to a key player in strategy and revenue.
Along the way, I became the first customer of Refine Labs. After working with them to build a high performing digital demand gen engine, I decided to join the team in March 2021. I took over sales and marketing leadership from the founder and led both functions through a period of significant growth (5x revenue in 12 months).
Most recently, I got the opportunity to join CoLab Software, where we are changing the way mechanical engineering teams work together. CoLab’s Design Engagement system helps engineering teams bring life-changing products to market years sooner by making design review easy, automating the admin, and generating quantitative insights.
Monica Stewart
Founder of MSP Consulting
Expertise: Management Consulting • Business Consulting • Training • Negotiation • Leadership Development • Executive Coaching • Corporate Training
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Nadia Milani
VP of Marketing at WellnessLiving
Expertise: GTM Strategy, Demand Generation, Marketing Leadership
About: Hey! I’m the marketing leader you hire when you’re looking for next-level change.
I’m a bit of a pirate who enjoys sailing the ship in stormy seas on paths less traveled. I don’t follow playbooks, I try to create them. I’ve learned that each company has to forge its own path to success and I’m the marketer that helps get you there.
People say GTM is this and that. But really, it’s about Getting The Money. I build teams who understand how to generate revenue and who will restore your faith in marketing.
I’ve been lucky to have mentors and leaders who believed in me. If you’re looking for someone to help up-skill your marketing, strategy, or leadership: DM me!
Natalie (Corporate Natalie)
Content Creator
Expertise: Content creation, social media
Natalie Lambert
Chief Customer Officer at Aploi
Expertise: Customer Marketing, Customer Success
Natalie Marcotullio
Expertise: Growth Strategy, Full Funnel Marketing, Product Marketing, SEO, Digital Marketing, Buyer Experience
About: Head of Growth and Operations at Navattic, where I focus on helping SaaS companies give their prospects a better buying experience.
Background in SEO and digital marketing for B2B sales and marketing SaaS. Now focus on full-funnel marketing, GTM strategy, and improving the digital buyer experience.
Natalie Taylor
Head of Marketing at Capsule
Expertise: Marketing, Demand Generation, Branding, Social Media, Content Strategy, GTM
About: I’m Natalie and I like making stuff and working with nice, fun, smart people.
I really like my job at Capsule. I also like helping people get the most out of the tool (it’s a video editor built specifically for marketing teams) so DM me if you ever have questions or feedback.I’m building a first-of-its-kind pizza-oven business with my partner (@modernpizzaproducts on Insta), I’m a former professional dancer, and I’m raising 2 small humans.
Nausheen Chen
Public Speaking Coach
Expertise: Public Speaking • Executive Coaching • Training & Development • Thought Leadership • Communication
Nicole Wasilnak
COO of Alleyoop
Expertise: Sales Strategy, SDR motions, Leadership growth
About: Nicole Wasilnak boasts a career spanning sales and marketing, beginning as a Clinical Account Executive, selling medical devices. She leveraged this experience to excel as an Account Manager for a SaaS company in medical transportation, eventually becoming the top sales manager and team lead. Nicole’s adeptness extended to training new sales executives, forecasting growth strategies, and formulating strategic onboarding plans. Her expertise led her to her current role as COO at Alleyoop, where she oversees operations, bridging new business ventures with client success initiatives.
Nicole Wojno Smith
SVP of Global Marketing at Onum
Expertise: B2B Marketing • Integrated Marketing • Content Strategy • Positioning (Marketing) • Pipeline Generation
Nina Jagannathan
Vice President of Marketing at H2O Energy US
Expertise: Case Studies • White Papers • Email Marketing • Writing • Copywriting
Nitya Fajardo Vila
SVP OF REVENUE at Factorial
Expertise: SaaS, B2B Revenue
Norah McDonald
Chief Marketing Officer at Vbrick
Expertise: Strategic Marketing, Management, Leadership
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Oana Manolache
Founder & CEO of Sequel
Expertise: Events, Marketing, GTM Strategy, Entrepenuership, Content Marketing, Demand Generation
About: Founder of Sequel.io, ex @HP. Growing an awesome team with the purpose of providing organizations of all sizes with the ability to fully realize the future of work and connectivity.
Expert and keynote speaker at global events with a focus on innovation, the importance of consumer engagement in a B2B environment, women in technology and entrepreneurship.
Olga Andrienko
VP of Brand Marketing at Semrush
Expertise: Brand Marketing, Personal Branding, Marketing Strategy, Creative Strategy, Leadership
About: 10+ years of experience including brand building, brand management, audience retention, demand generation, advertising, and marketing in both B2B and B2C, private and public company.
6+ years in a leadership role growing a SaaS / B2B marketing team which delivers significant market share and revenue growth.
Creative, driven, with a strategic mindset, high attention to detail and ability to manage multiple, competing priorities simultaneously. Able to work in a fast-paced environment, proactive and result-oriented; at ease with risk-taking, test-and-learn experimenta
I bring change. I challenge people to grow. I assign tasks that seem impossible at first, and I broaden the horizons of my team’s minds. I define the “what” and let them figure our the “how. My team members have advanced in their careers much faster than employees in other departments.
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Pam Didner
Founder of Relentless Pursuit
Expertise: Revenue Growth, Sales & Marketing Alignment, Sales, Marketing, ABM, Sales Enablement, AI, Content Marketing
About: With over 20 years of experience, I am a passionate B2B marketer, fractional (part-time) CMO, speaker, writer & podcaster who loves bridging the gap between technology & marketing to build a seamless customer experience, and boost sales & marketing alignment.
Pamela Morrow
WW Vice President, Revenue Operations & Enablement at Cribl
Expertise: Leadership, Planning, RevOps, Sales Process, Project Management
Patricia DuChene
CRO at Postal
Expertise: International Sales, Business Development, Revenue Leadership
Paty Araiza
Founder & CEO of Ignite Sales Academy
Expertise: Sales Leadership • Sales Coaching • Sales Trainings • Sales Recruitment • Interview Preparation
Paula Hansen
President and Chief Revenue Officer at Alteryx
Expertise: Business growth and sales model transformation
– SAAS and cloud subscription/renewal models
– Customer Experience
– GTM development and market expansion
Paula Kennedy Garcia
Chief Executive Officer at Forward Emphasis International
Expertise: Innovation Development • Customer Experience • Digital Transformation • Revenue Generation • Regulated Industry
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Qetsiyah Jacobson
Expertise: Founder-Led Growth, Personal Branding, Professional Branding, Social Media Marketing, Content Strategy
About: I started my journey in marketing journey back in 2019 when I started my own little lash brand in high school. I had no idea what I was doing but I absolutely loved building something from the ground up from concept to a tangible product. My lashes end up being featured on Cardi B’s makeup artist Instagram story.
Fast forward a year later and I started a clothing line called Just Basixs. I did all of the branding, web design, marketing,…I absolutely loved it. With a small but mighty following my clothing line was picked up by a retailer and I sold over 4 figures in the first couple of months.
I even had a stint as a content creator and brands started sending me their products to create content, which now is called UGC.
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Rachel Mayes
Venture Capital Sales at Carta
Expertise: New Business Sales, Sales Leadership, Sales Training & Development
About: As the Senior Director of Sales – Venture Capital at Carta, I oversee six new business sales teams and leaders selling into Venture Capital funds of various sizes and stages.
I have more than 12 years of sales and Sales leadership experience in B2B enterprise SaaS, Public sector, and Go-to-market strategy, with eight years in San Francisco SaaS sales and three years in fintech in New York City.
At Carta VC we are building the future of back office Fund administration for Venture.
Outside of Carta I am an Executive Member of Pavilion Sales, Women in VC and I sit on the steering committee of All Raise, an organization grounded in uplifting women in Venture.
Ralphie White
VP of Customer Success at Deepgram
Expertise: Customer Success • Rapid Revenue Growth • Customer Retention • Customer Experience • Data-driven Decision Making
Randi-Sue Deckard
SVP of Client Engagement at BESLER
Expertise: GTM, Strategic Planning, Revenue & Profit Growth, Leadership, Business Relationship Management
About: Randi-Sue Deckard is a clinical lab scientist turned GTM leader who has built a career in healthcare. She has influenced over $100M in revenue over the past 15 years in LifeSciences, Oncology, Technology and Finance verticals of healthcare.
She has built and led customer-centric teams with a focus on using data-driven decision and business fluency to ensure profitable growth. She’s an active mentor for GirlzWhoSell and co-chair of the Pavilion DFW Chapter.
Rayna Van Beuzekom
Video Producer at Commsor
Expertise: videography, photography, influencer marketing, diversity & inclusion, storytelling and writing
Rebekah Telford
Marketing Director, Demand Gen at SMA Technologies
Expertise: Marketing • Management • Strategic Planning • Marketing Strategy • Online Marketing
Regina Magril
Head of Revenue Marketing at Mutiny
Expertise: B2B Marketing
Renan Gutman
Executive Vice President of Product at Kaltura
Expertise: Product management, SaaS, Product Design
Robin Izsak-Tseng
VP of Revenue Marketing at G2
Expertise: Revenue Marketing, Demand Generation, ABM, Content Strategy, Sales & Marketing Alignment, Category Building
About: Growth marketing leader with demonstrated success in a range of B2B SaaS organizations. Highly skilled in demand gen, digital, ABM, content strategy, sales & marketing alignment, and category building.
Rosalyn Santa Elena
Founder of The RevOps Collective
Expertise: RevOps, Executive Coaching, Sales Training, Brand, Management, Content Strategy, Project Management, Change Management
About: As the Founder of The RevOps Collective, an advisor for several high-growth startups, an active leader in several communities, a keynote speaker, and the host of The Revenue Engine Podcast. I’m on a mission to elevate the Ops function & Ops professionals. How? By providing RevOps-as-a-Strategy through 4 pillars:
- RevOps Executive Coaching & Professional Development
- RevOps Community & Networking
- Strategic GTM & RevOps Consulting Services
- Fractional RevOps Leadership
My Top 3 Super Powers
- Communication – the ability to influence w/o authority, quickly earn trust through empathy & accountability, drive alignment, and bring everyone along the journey
- Seeing around corners, identifying blind spots, and making recommendations based upon experience, insights, and creativity
- Balancing between strategic thinking & tactical execution and between short term & long term
Ruchika Chopra
Vice President of Sales Operations at Illumio
Expertise: GTM Operations, Leadership
Ruth Rowan
CMO at Avanade
Expertise: Brand Marketing • Content Marketing • Content Strategy • Demand Generation • Digital Marketing • Growth Marketing • Lead Generation • Marketing Strategy • Marketing Consulting • Performance Marketing
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Salina Yeung
B2B Sales and Marketing Trainer at Theinacademy
Expertise: LinkedIn Strategy, Personal Branding, Marketing Strategy, Business Strategy, Entrepreneurship
About: Sick and tired of another boring corporate training? Only to wait for the next bathroom break? Your team deserves better. (And you know it!)
“The best ROI my team has ever experienced was hiring Salina!”
— That’s what the Head of Sales at VISA said about my workshop.
When companies like LinkedIn, Visa, HubSpot need to up their Sales + Marketing Game, they call me. After all, whoever puts customers first WINS! This is my philosophy for every successful business.
Solving big, complex problems for customers and relentlessly delivering exceptional business value brings me joy and is where I excel the most.
As a B2B Sales & Marketing Leader with 12+ years working with top SaaS brands: LinkedIn, Zoom, Twilio, HubSpot, Clickup & more, I know exactly what it takes to build brands that customers LOVE + FOLLOW + CONVERT!
Samantha McKenna
Founder of #samsales
Expertise: Sales, Email Marketing, SaaS, Leadership, Personal Branding, Content Strategy
About: I had my first exposure to competitive “sales” in sixth grade when my school raised money for the Leukemia Lymphoma Society. Knocking door to door and delivering a pitch was the start of my education; I still have the portable TV that I won for second place, which fuels my competitive spirit.
I’ve spent my career in sales doing a few things – breaking records, putting others first, creating global sales programs, educating through peer interaction, and going to great lengths to make people feel valued. I’ve launched new verticals, overseen the GTM strategy for some of the most successful initiatives in company history, and put in processes across businesses that redefine how each company works and succeeds.
As the founder of #samsales, I oversee an all-women team of 14 who believe in a manners-first and buyer-first approach. We:
- Run sales trainings that cover prospecting via your likely under-utilized LI Sales Nav licenses, how to write great email copy, Show Me You Know Me™, perfect discovery calls, etc. all while being sales methodology agnostic
- Speak at 100+ annual events – keynoting for SKOs, international conferences, and podcasts alike re: sales, social selling, and women in tech/sales/leadership
- Write the content you have in your sales engagement tool, etc using our proprietary techniques + the most up-to-date data on what works to drive opens + replies
- Teach social selling – as an LI influencer, ambassador of Sales Navigator, and former LI leader, I understand how to use the ecosystem to truly SELL. I’ve personally trained tens of thousands on the platform, ranging from 10-person teams to Fortune 500 brands.
- Build brands for C-Suites on LinkedIn. If you want to build a brand on LI but don’t know what to write, don’t understand the algorithm, and don’t have the time to manage, our full-service strategy will manage it exclusively like we do for some of the most prominent/highly visible execs you see on LI.
As a founder, I have one goal – to make as much positive impact as we can. Since our inception, we’ve raised over 120K via personal donations + our annual charity events for incredible causes, and have given away hundreds of our trainings to the military and transitioning teachers, free of charge.
When you hire us, you’re not just hiring a team, but rather investing in one who constantly puts good into the world.
Who am I, otherwise –
Philanthropist, investor, dog lover, die hard competitor, writer, former Nickelodeon game show contestant, extrovert, expert in self-deprecating humor, and willing to walk through fire to make you laugh.
Sandi Lin
CEO & Co-Founder of Skilljar
Expertise: B2B Product Management, Strategy
Sandy Yu
Growth Executive at Revenue Retention Advisors
Expertise: Strategy • Cross-functional Collaborations • Upsell • Customer Retention • Leadership
Sara McNamara
Marketing Operations Leader at Slack
Expertise: Marketing Operations, Marketing, Revenue Operations, GTM, Sales Operations
About: Hi! I’m Sara and I work with Marketing, Sales, Revenue Ops, and CS leaders to:
- Optimize GTM efforts as much as possible; promoting efficiency, productivity, and scalability
- Help define strategy and “how we will get there” utilizing tools and processes
- Recruit and mentor superstar teams of GTM professionals
- Continuously look for new opportunities for innovation (AI, anyone?)
- Guide teams successfully through massive amounts of change
- Clean up, standardize, and extract insights from data
I’m one of the leading voices in Marketing Operations and Revenue Operations; I love mentoring and teaching others what I have learned (and continue to learn) throughout my career.
Whether it’s working directly with C-suite executives to understand their strategy and how we can leverage tools (and more) to get there, consulting with everyday marketers to optimize their efforts, partnering with sales professionals to improve lead pass, or even making technical adjustments in a martech or salestech system…I can do it all! And this isn’t a coincidence; it’s by design. I love ongoing learning and am always taking courses or certifications to learn more and to expand my toolset so I can best help my internal customers.
Follow me to learn more about marketing, marketing operations, sales operations, and revenue operations!
Sara Schonfeld
VP of Marketing at HiveWatch
Expertise: Brand, Demand Generation, Growth Marketing, ABM
About: Experienced demand generation marketer with a history of leading successful GTM teams in B2B SaaS. Proven track record of strategizing and executing multi-channel efforts that help my company exceed pipeline and revenue targets, with a heavy focus on data-driven decision making.
A key strength is my ability to think strategically big picture (annual planning, budgeting, cross-functional partnerships) while also rolling up my sleeves to get the work done (campaign execution, marketing operations and attribution, reporting).
Extensive experience in digital marketing, email marketing, ABM, event and field marketing, content marketing, and marketing operations. Have also dabbled (and had success) in product marketing and customer marketing.
I am an avid beach volleyball player, reader, and dog lover (#adoptdontshop). I will also try and find a way to use a Friends, Schitt’s Creek, or Parks and Rec gif in as much content as possible.
Sara Strope
Marketing Advisor at Payabli
Expertise: Marketing Strategy • Product Marketing • Demand Generation • Branding & Identity • Customer Experience
Sara Teare
Events & Business Development Director at Plannd
Expertise: Business Development, B2B Events
Sarah Allen-Short
Head of Research and GTM Analyst at GTM Partners
Expertise: B2B Marketing and Communications
Sarah E. Brown
VP of Marketing at ServiceRocket
Expertise: account-based marketing (ABM); revenue generation – including net new, upsells, cross-sells, referrals, and growing customer LTV; building and managing high-performing teams
Sarah Kamp
Senior Manager, Field Marketing & ABM at Betterworks
Expertise: sales, marketing, SaaS B2B, strategic marketing events, product, and customer success
Sarah McConnell
VP of Demand Generation at Qualified
Expertise: Demand Generation, Pipeline Generation, Digital Marketing, Email Marketing, ABM, Event, Field Marketing, Content Marketing, Marketing Operations
About: Experienced demand generation marketer with a history of leading successful GTM teams in B2B SaaS. Proven track record of strategizing and executing multi-channel efforts that help my company exceed pipeline and revenue targets, with a heavy focus on data-driven decision making. A key strength is my ability to think strategically big picture (annual planning, budgeting, cross-functional partnerships) while also rolling up my sleeves to get the work done (campaign execution, marketing operations and attribution, reporting).
Extensive experience in digital marketing, email marketing, ABM, event and field marketing, content marketing, and marketing operations. Have also dabbled (and had success) in product marketing and customer marketing.
I am an avid beach volleyball player, reader, and dog lover (#adoptdontshop). I will also try and find a way to use a Friends, Schitt’s Creek, or Parks and Rec gif in as much content as possible.
Sarah Squires
Director of Programs at Women in Revenue
Expertise: Community, Events, Programming
Seline Karakaya
Founder & Managing Director of Excelerate Global
Expertise: Artificial Intelligence (AI) • Thought Leadership • Growth Strategies • Venture Capital • Private equity
Shannon Duffy
CMO at Asana
Expertise: Marketing Strategy, Corporate Communications, Lead Generation & Lead Nurturing, Trade Shows, Event Planning, Community, Building, Customer Acquisition, PR & Social Media, Branding & Identity, Email Marketing, Traffic Generation, Team Development & Leadership
Shannon Plumb
Head of Events at Women in Sales
Expertise: Revenue, Coaching
Shantel Love
Expertise: Personal Branding • Mentoring • Coaching & Mentoring • Customer Experience • customer success
Shelliy Cymbalski
CMO of iT1
Expertise: Business Development, Channel, Marketing and Programs execution such as MDF, rebates, deal registration, certifications and incentives.
About: With over 25 years in the channel, my focus is developing partner relationships and execution of strategic programs to drive aligned goals. iT1 is currently hiring. Please reach out if interested.
Shensi Ding
Co-Founder of Merge
Expertise: Leadership, B2B SaaS
Shuchi Sarkar
Global Head of Marketing-Segments at LTIMindtree
Expertise: Strategy, Demand Generation
Sidney Waterfall
SVP of GTM Strategy & Co-Founder of Passeto
Expertise: B2B SaaS Marketing, Revenue Marketing, Sale-Led, PLG, GTM Strategy, Growth Strategies
About: Sidney is an expert in B2B Saas Marketing (sales led and product-led). She is passionate about doing things differently. Sidney transitions marketing teams from MQLs to revenue. She’s a revops nerd at heart.
You can find Sidney in Salesforce or Analytics tools. She is not attribution obsessed but does use data to articulate what’s working and what’s not.
Sofia Alexandra Silva
Demand Generation & ABM Manager at Reachdesk
Expertise: Demand Generation, ABM, Marketing, GTM Strategy
About: I’m Sofia, I’m based out of sunny Portugal and I spend my days looking for funny memes I can post on Reachdesk’s social media.
Besides that, I also build and execute integrated campaigns that build demand and pipeline. I’m passionate about connections and relationship building and I believe in a human-to-human marketing approach.
What I love: social media, demand gen & ABM, integrated marketing strategies, brand & community building
What I don’t fancy: performance marketing, operations, design
What do I do in my 5 to 9: plan my next trip and daydream with a fiction novel. Sometimes I bake fancy cakes too.
Sonia Dumas
Chief Income + Messaging Strategist at SONIADUMAS.com
Expertise: Artificial Intelligence (AI) • Content Strategy • Social Media Advertising • Sales • Social Media
Sophia Agustina
Founder & CEO of Gain Relationship
Expertise: GTM strategy, Customer Experience, Integrated Marketing
Stefanie Dunn
Chief Growth Officer at Forsyte
Expertise: Business Development • Strategic Partnerships • Marketing • Sales • Cross-functional Team Leadership
Steph Do
Vice President of Business Operations at Tropic
Expertise: Operations, Revenue
Steph Pennell
Event Marketing Specialist at TACK
Expertise: Relationship Building • Event-Based Marketing • Marketing Strategy • B2B Marketing • B2C Marketing
Steph Reck
Advisor – Fractional Chief Revenue Officer at Japhy AI
Expertise: Go-To-Market strategy and execution, revenue operation, sales enablement, partner strategy and execution.
Stephanie Neale
CEO of Blind Zebra
Expertise: Sales, Sales Training, Sales Development, Sales Management, Client Success
About:Stephanie Neale is motivated by helping others achieve more than they think they can. She is a scoreboard-obsessed, tenured sales leader who currently serves as CEO of Blind Zebra. Before stepping into her CEO role, Steph was VP of Client Success at SaaS company – PERQ and Sales Director at Gannett, in addition to being an award winning salesperson for a decade prior to leading teams.
Steph is a longtime student of business scaling, EOS Integrator and a Certified Blind Zebra Sales Operating System™ (BZSOS) Operations Coach. Blind Zebra makes selling simple by installing BZSOS with B2B sales teams nationwide. Steph is an Indiana native, graduated from Purdue University and resides in Indianapolis with her hubby (& business partner), their (combined) 5 kids and a Doodle they only claim some of the time.
Stephanie Valenti
Vice President of Sales, Accounting Channel at BILL
Expertise: Executive Management • Go-to-Market Strategy • Strategic Leadership • Sales • Leadership
Stephanie White
Senior Director of Sales Enablement at Medallia
Expertise: Sales Management • Management • Sales • Leadership • People Management
Surbhi Agarwal
CMO of Applied Intuition
Expertise: Product Strategy, Product Marketing, Go-to-market, Pricing, Positioning, Messaging, Launch, Developer Engagement, Customer Acquisition, ABM, Public speaking, Leading high performing teams, Change management, Diversity & Inclusion programs, General Management
Suzanne Randall
Managing Director at Accenture
Expertise: Marketing + Communications
Sydney Sloan
CMO of Drata
Expertise: Holisitic Marketing, GTM Strategies, M&A Integrations, Product Launch
About: I am a seasoned marketing leader with decades of experience in driving transformative growth and innovation for high-tech companies. I’m proud to be the CMO at Drata, where we are transforming the way companies achieve compliance and build trust with their customers. As an Advisor for Scale Venture Partners and a Limited Partner at Stage 2 Capital, I leverage my unique business, finance, and marketing talents to advise founders and go to market teams on GTM strategy, brand, strategic partnerships, customer journey, and employee culture.
My mission is to help B2B software companies achieve category leadership and global expansion by envisioning and implementing holistic marketing plans and impactful GTM strategies, M&A integrations, and product launches. I have successfully brought new and acquired products to market across customer segments, product categories, and verticals.
I have also built and mentored high-performing marketing teams and fostered a customer-centric culture. Some of my career highlights include scaling Salesloft from $16M to $135M+ in 3.5 years as CMO, transitioning Alfresco Software from an open-source technology to a modern platform for CIOs, and integrating more than 10 M&A transactions at Salesloft, Jive Software, and Adobe.
Sylvia Jensen
Senior Vice President Marketing at PVcase
Expertise: Leadership • B2B Marketing • Product Marketing • Growth Marketing • Customer Community
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Talya Heller G
Competitive Positioning Consultant and Founder at Down to a T
Expertise: B2B Marketing Strategy • GTM • Market Research • Strategy • Competitive Analysis
Tamara McCleary
CEO of Thulium
Expertise: Leadership. Management, Research
Tameka Bazile
Expertise: Social Media Strategy, Content Marketing, Branding & Identity, Digital Marketing, Strategic Marketing
About: In my full-time work, I am the Manager of Social Media Strategy at TIME. I implement multi-faceted paid social media campaigns and branded content that center brand recognition and audience relevance. I use key cultural moments to shape a narrative through creative storytelling, engaging copy, and intentional creative direction. My skills have contributed to consistent increases in digital product sales, brand recognition, and client retention.
Separately, I am a multi-platform content creator. I was one of 120 selected to be part of LinkedIn’s US Creator Accelerator program for Technology and Innovation, which led to my establishing a community of social media, creator economy, and emerging technology professionals. We dissect all things socials, content, and personal branding. On Instagram and Pinterest, you can find me illustrating skincare tips, style choices, clips of my lifestyle, and some relationship talk.
Tara Pawlak
SVP of Marketing at Revenue Grid
Expertise: People First Strategy, Marketing, Demand Generation
About: A dynamic marketing executive who has over 15+ years of experience in building GTM plans alongside some fabulous driven marketers to fuel growth. My main passion within Marketing is strategy, operations, martech and of course B2B demand generation!
Tas Bober
B2B SaaS Digital Marketing Advisor & Founder at Delphinium
Expertise: Demand Generation • Website Optimization • Digital Marketing • B2B Marketing
Taylor Udell
Head of Growth at Champify
Expertise: GTM Strategy, Marketing Operations, Martech, Demand Generation
About: Taylor is the Head of Growth at Champify, helping companies turn former customers into revenue. She has a background in marketing and product management working at companies like Twilio, Fossa and Heap.
Tenisha Griggs
Founder & CEO of 37X Digital Marketing Agency
Expertise: Digital Marketing, B2B, GTM Strategy, ABM, Leadership Development
About: An industry-leading executive acknowledged for significantly expanding client growth, establishing strategic partnerships, and boosting company revenue. As an innovation-focused executive, I am credited with developing GTM programs for revenue organizations spanning Mid-Market and Global Enterprises. I’ve overseen a global team managing over $100M+ in media spend.
Recognized as Advertiser of the Year by “Ad Week,” I am an integrity-driven leader adept at hiring, retaining, and developing talent, while championing diversity, equity, and inclusion initiatives. My exceptional leadership resulted in Terminus being named the ‘Category Leader in B2B Ad Platforms’ by the renowned research and advisory company, Forrester. My expertise has garnered frequent invitations for podcast appearances, webinars, and other industry engagements.
Tessa Baron
SVP of Marketing at ON24
Expertise: Messaging, Business Development, B2B Marketing
Therese Tucker
Founder and Co-Chief Executive Officer at BlackLine
Expertise: Business process, SaaS, Finance
Tiffany Gonzalez
Head of Growth & Revenue Operations at Microsoft
Expertise: growth, revenue and change management, business development, B2B sales & customer acquisition, marketing, product, sales operations
Tirrah Switzer
Senior Director of Product Marketing at Community Brands
Expertise: Strategy and Planning, research, analysis, plan development, resource management, and implementation of short and long-term action plans to meet business outcomes.
Toni Allen
Chief Engagement & Growth Officer at Institution of Engineering and Technology (IET)
Expertise: Sales, Marketing & Commercial Strategies | Board-Level Relationships | Sales P&L Management Experience | Strategic Marketing (Vision & Approach) | Growth Focus & Business-Aligned Strategies | Market Insights & Segmentation
Tracy Hansen
Partner at SBI
Expertise: Strategy • Sales Management • B2B Marketing • Customer Success • GTM
Tracy Hernandez
Founder and CEO of SaaS Lumen
Expertise: Revenue Acceleration, Workshops, Leadership, Processes
Tricia Gellman
CMO at Box
Expertise: Product marketing, go-to-market planning, sales partnership with demand, brand building, and category creation
Trinity Nguyen
CMO of UserGems
Expertise: Saas • Demand Generation • ABM • Marketing • Product Marketing
Ty Heath
Director, Market Engagement, The B2B Institute at LinkedIn
Expertise: Management • Strategy
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Valerie Avila
Head of International Sales at Justworks
Expertise: Sales, Languages, Marketing Strategy, Leadership
Victoria Sakal
Head of Growth at Wonder
Expertise: Marketing Consulting • Business Consulting • Brand Consulting • Management Consulting • Product Marketing • Market Research • Growth Marketing
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Yamini Rangan
CEO of HubSpot
Expertise: Leadership, SaaS, Strategy, Revenue
