AI Tools & Strategies to Generate Pipeline in the Age of AI Search & 35% Lower CTR

In 2025, the B2B world entered the “SEO winter.” As AI Overviews and LLMs began eating into overall search traffic, even the world’s best SEO engines, like HubSpot, saw their traffic cut by more than half. With organic CTR plummeting by 35%, the traditional strategy of “publish and pray for a click” has frozen over.

The Session:

In this session, we are bringing together GTM leaders to discuss the new survival guide for 2026. We’ll explore the specific AI tools and techniques used to identify, engage, and convert the “invisible” traffic that no longer lands on your blog, but still represents high-intent pipeline.

Audience Takeaways:

• How to capture intent from “Zero-Click” searches and LLM mentions.
• The 2026 Conversion Stack: Integrating AI SDRs, Demo tools, and Monitoring systems.
• Moving from “Traffic” to “Engagement”: New metrics for GTM success in the SEO winter.
• Real-world playbooks for converting declining traffic into higher-value opportunities.

Meet the Presenters

Guy Yalif, Chief Evangelist

Webflow

Meddie Bell, CEO

Synapsa

Nalin Senthamil, CEO

Storylane

Manoj Ramnani, Founder & CEO

SalesIntel