Scaling Your ICP to Fit Your Business

with Stephanie Neale, CEO at Blind Zebra

Watch this episode of B2B Pipeline Pioneers

Pipeline pioneer Stephanie Neale, CEO of Blind Zebra, shares insights on how her team refined their Ideal Customer Profile, offering a fit for smaller startups to larger enterprises. Blind Zebra’s pivot from coaching to scalable sales tools led to new learning opportunities, including the importance of effective messaging and market education.

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