How to Create Predictable Excellence and Repeatable Results

with James Kaikis, Chief Solutions Officer at TestBox

Watch this episode of B2B Pipeline Pioneers

Pipeline pioneer James Kaikis, Chief Solutions Officer at TestBox, realized the necessity of a well-defined ICP and accurate data to guide data-backed decisions. This year, TestBox is overhauling its GTM approach by purging bad data to improve accuracy. James is investing in a variety of growth strategies to ensure predictability and repeatability for his GTM team.

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