A lead is not just a potentially random customer. It is the one you are only a few steps away from closing. All you need is to get their attention, offer interest, and prove your service is going to solve their problem.
Generating quality leads is the backbone of a good B2B marketing strategy, and setting up a strong pipeline will ensure steady growth. Here’s an infographic highlighting 21 B2B lead generation strategies to aid your lead generation funnel.
When all is said and done, to reach your objectives, you need to start from somewhere. This is the right time to start. However, the journey to generate B2B leads is never easy unless you have a reliable partner who can help you cross the finish line.
SalesIntel has created a lot of B2B lead generation success stories by offering reliable B2B data for their marketing initiatives from email and ABM campaigns to marketing events and conferences.