Overview
Kona AI is a conversational-AI platform designed to help enterprises automate and optimize customer interactions across web, mobile, and messaging channels. With its mission to boost engagement, resolution speed, and ROI, Kona AI required a robust GTM solution that could match its rapid growth goals.
The Challenge
Kona AI’s transition from a competing platform wasn’t smooth. From day one, they faced onboarding issues, support challenges, and outdated prospecting methods that hindered revenue growth.
- Adversarial onboarding from their previous vendor led to skepticism and trust issues.
- Limited support and enablement delayed adoption and hurt productivity.
- Manual, disjointed prospecting slowed pipeline development and reduced targeting accuracy.
- No access to real-time intent data, making it hard to prioritize in-market accounts.
- Inefficient contact discovery, with reps spending time hunting for verified decision-makers.