Case Studies

How Dayta Keeps Client Funnels Full with 28% Increase in New Leads

The research-on-demand feature is the tool I use most, and it consistently produces great results.

Luke Riordan

28%

increase in new leads per month

25%

reduction in email bounce

Dayta
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Overview

Dayta is a fractional marketing agency based in St. Cloud, MN, supporting over 75 B2B clients across 15 states. They provide comprehensive omnichannel strategies, campaign execution, and leverage their proprietary Daylight® reporting platform to drive measurable results for their clients.

The Challenge

With dozens of client campaigns running simultaneously, Dayta faced increasing pressure to generate high-quality, accurate lead lists at scale. However, their previous data sources couldn’t keep up with the agency’s growing demands, leading to inefficiencies and lower campaign performance.

  • High-volume data demands required constant access to fresh, accurate B2B contact data.
  • Data quality gaps resulted in outdated U.S. phone numbers and email addresses, driving up bounce rates.
  • Manual research bottlenecks slowed list-building and diverted valuable agency hours from client work.
  • Inconsistent data sources created delays in campaign launches and compromised lead quality.
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25

%

reduction in email bounce

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SalesIntel has allowed us to access large amounts of clean B2B data. Their research-on-demand feature is the tool I use most, and it consistently produces great results. I’m in SalesIntel every day, and the Chrome extension is a huge time-saver.

Luke Riordan Luke Riordan, Founder, Dayta

Don’t just be inspired by results, create your own. If this success story sparked ideas, let’s turn them into action. Request your demo today and get a walkthrough tailored to your goals.

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The Solution

SalesIntel delivered a comprehensive data solution, combining human-verified contact data, rapid custom research, and seamless CRM integrations, all supported by expert agency-focused customer success.

  • Extensive U.S. data lake with deep coverage of verified U.S. decision-makers across multiple industries.
  • Research-on-Demand (RoD) provided verified contact records in under 3 hours for hard-to-find leads.
  • Chrome Extension and CRM Sync enabled one-click list enrichment directly within HubSpot and Salesforce.
  • Dedicated Agency Support Manager offered ongoing guidance, best practices, and hands-on assistance for multi-client management.
  • Human verification processes ensured consistently accurate data, reducing bounce rates and improving inbox placement.

The Outcome

SalesIntel empowered Dayta to streamline its list-building process, improve data quality, and deliver stronger campaign results for its clients, without adding strain to the agency’s internal resources.

  • 3× faster list-building, reducing build time from 2.1 hours to 40 minutes.
  • 25% reduction in email bounce rates, improving sender reputation and inbox deliverability.
  • 28% increase in net-new leads generated per month, fueled by fast Research-on-Demand results.
  • <3-hour average turnaround for contact verification requests, keeping campaign timelines on track.
  • Higher client satisfaction through consistently reliable, accurate lead data that supports stronger pipeline results.
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