Pipeline pioneer Sangram Vajre, CEO & Co-Founder of GTM Partners, says “The money is in the follow-up.” He is continuing to invest in GTM Partners’ successful roadshow series which has reaped deepened customer relationships, the expansion of current accounts, and new partnerships. Traditional outbound sales motions have shown slowed-down results, while partnerships are taking over for GTM Partners’ revenue generation.
Sangram ran marketing at Pardot (acquired by ExactTarget and then ExactTarget was acquired by Salesforce for $2.7B). Soon after, Sangram co-founded Terminus which hit $1M in the first year, $5 in the second, and $15M in the third year ranking 21st in Deloitte’s fastest-growing company, named back to back as one of the best places to work. Over 10M views of his content in just the last two years. Sangram has quickly become a go-to-market strategy expert and has been named as one of the top 21 B2B Marketing Influencers in the world by the DMN network.
Sangram Vajre
CEO & Co-Founder at GTM Partners
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