How to Create Clear Brand Messaging that Sparks Engagement and Drives Conversions

June 05, 20241:00 pm– 2:00 pm EDT

How to Create Clear Brand Messaging that Sparks Engagement and Drives Conversions

If your prospects are asking, “what do you do?” you need a messaging rehaul that resonates with your audience and motivates them to take action! 

Join us for this content workshop, where we delve into the art and science of crafting clear brand messaging. Attendees will leave with a framework for creating compelling brand messaging that captivates audiences and knowledge on how to deploy that messaging to their GTM motion. 

Don’t miss this opportunity to unlock the secrets to crafting messaging that truly resonates with your audience and fuels your business growth.

Meet the Presenters

Ariana Shannon

Ariana Shannon

Director of Marketing, Brand at SalesIntel

Ariana started her career in the tech space as a video marketer at Cirrus Insight and hasn’t slowed down since. Over the last five years, she has been on the fast track, taking her to her current role as the Marketing Director at SalesIntel and guest host of the B2B Pipeline Pioneers Show. Her unique perspectives on sales, marketing, and operations have been forged by a career spent entirely with start-ups. This gives her a leg up as she knows what is needed for not only her team but for her organization to succeed.

Jason Myers

Jason Myers

CRO at Austin Lawrence Group

Having more than 25 years of experience in B2B custom publishing, advertising, content marketing and consultative sales process, Jason brings a unique perspective to content and messaging development, ensuring that it leads to meaningful sales conversations.