Overview
Every sales team has that one villain they fight every day, and no, it’s not the competition.
For B2B Only, the real enemy was unreliable data. Campaigns would launch with promise but land with a thud. Agents would dial up prospects only to find disconnected numbers or out-of-date info. And client expectations? Let’s just say they weren’t being met with confidence.
Known for delivering impactful campaigns backed by data, B2B Only knew they needed to clean house before scaling up. That’s when they found their secret weapon in SalesIntel.
Challenges
You can’t run a winning play if you don’t trust the scoreboard.
B2B Only was operating in high gear but with low-grade fuel. The data they had was inconsistent, and sometimes downright outdated. This wasn’t just a tech hiccup, it was directly stalling client deliverables, eroding agent morale, and weighing down project performance.
What they were up against:
- Faltering projects: Agents were losing hours chasing prospects that didn’t exist anymore.
- Internal frustration: Good people were doing great work—but with the wrong tools.
- Unhappy clients: When results dipped, so did trust, and it was only a matter of time before that trust turned into churn.
They didn’t need more data. They needed the right data, and they needed it yesterday.