Pipeline pioneer Riley Blaisdell, Major Market Account Executive at Paycor, shares his hot take on traditional sales and marketing motions. Spoiler – they’re not working! This sales professional’s ideal way to generate new pipeline is focusing brand and quality.
In 2013, I dove into B2B sales, mastering cold calling and scaling deals from $345 to high six to low seven figures. Unexpectedly laid off in 2022, I pivoted to tech sales. Leveraging LinkedIn, I amplified my presence, securing interviews and landing a role at Paycor. Failure is not an option—I’m determined to succeed. Off-duty, I’m a proud father, navigating life with two amazing kids. Golf has become a newfound passion, and family is everything. Join me on LinkedIn for insights and community engagement. Let’s connect and make strides together! Mahalo Nui Loa.
Riley Blaisdell Major Market Account Executive at Paycor 
